Sustainability Archives | World Branding Forum

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By 2025, 100 percent of packaging will be recyclable, reusable or compostable. Henkel has been focusing on sustainability in packaging for several decades: All of...

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Campaigns Featured News

H&M Calls Industry to Join Forces to Achieve a Water Wise World

Olivia Pearce

August 29, 2018

H&M group joins WWF at the World Water Week to jointly find solutions to water-related challenges of today Water is one of the greatest challenges...

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Design Featured News

BOSS Unveils Innovative Shoes Made of Pineapple Leaves

Nathaniel Mark

June 7, 2018

Pineapple leaf fibre Piñatex used by BOSS Menswear and harvested as a byproduct of existing agriculture provides farming communities with additional income HUGO BOSS unveiled a new...

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Campaigns Featured News

Alaska Airlines Goes Strawless in Partnership with Lonely Whale

Olivia Pearce

May 23, 2018

Continuing its commitment to sustainability, Alaska Airlines removes plastic straws and bottled beers, and refills plastic cups instead of replacing them Alaska Airlines and Lonely...

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Industry Public Relations

MSL Appoints Jeremy Cohen to Lead Salterbaxter Business

Anisha Kapoor

May 23, 2018

Cohen to lead MSL consultancy business and break the mould on conventional approaches to sustainability strategy, performance, and communications MSL has appointed long-time CEO counsellor and...

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Campaigns Featured News

UK Businesses Commit to UK Plastics Pact against Plastic Waste

Olivia Pearce

April 26, 2018

UK Plastics Pact by WRAP Adopted by 42 UK Businesses Bringing Together All Links in the Plastic Production Chain Unnecessary single-use plastic packaging will be...

Branding Industry Marketing

Paul Polman Honoured with Cannes LionHeart Award

Anisha Kapoor

April 25, 2018May 8, 2018

Unilever CEO Will Receive Award at the Cannes Lions International Festival of Creativity The Cannes Lions International Festival of Creativity has today announced that Paul...

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Campaigns Featured News

Electrolux and AIESEC Mobilise Youth to act on Responsible Consumption

Olivia Pearce

April 23, 2018May 8, 2018

The Electrolux #ActSustainably Campaign Gives Opportunities for Young Leaders to Take Action on Food Sustainability Issues Electrolux and AIESEC today announced a joint initiative to...

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Branding Featured News

Pernod Ricard and LOLIWARE Commit to Edible Straws and Stirrers

Olivia Pearce

April 23, 2018May 8, 2018

Pernod Ricard is Collaborating With an Innovative Women-Founded and Led Startup to Reimagine Cocktail Consumption Earlier this year, Pernod Ricard USA, a spirits and wine...

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Design Featured News

LEGO Group Aims for 100% Sustainable Packaging by 2025

Olivia Pearce

April 23, 2018May 8, 2018

Ambitions by LEGO Group Include Replacing Single-Use Disposable Plastics and Finding Recycled or Sustainably Sourced Bio-Based Materials for All Plastic Based Packaging In 2015 the...

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Design Featured News

Henkel Expands Use of Regranulated Resin in Flexible Packaging

Olivia Pearce

April 19, 2018

Henkel and Mondi Partner to Boost Percentage of Reclaimed Content in Packaging Consumer goods company, Henkel, is committed to creating more value for its consumers...

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Branding Featured News

P&G Focuses on Enabling and Inspiring Positive Impact in the World

Olivia Pearce

April 18, 2018May 8, 2018

Ambition 2030 Goals Span Brands, Supply Chain, Society and P&G Employees Focusing on Positive Impact The Procter & Gamble Company announced that it has achieved...