surveys Archives | World Branding Forum

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Merck and Mandy Moore recently collaborated to launch Her Life. Her Adventures. which inspires women to re-evaluate their goals in life. Biopharmaceutical giant, Merck, partnered with singer-songwriter...

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Branding Featured News

Apple Watch Could Pick Up with Time Study Shows

Olivia Pearce

April 21, 2016April 21, 2016

Like the Apple Watch, the survey determined that four percent own another type of smartwatch. The remaining 92% don’t own any. Four percent of users own...

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Featured Marketing News Videos

Reebok Unsweetens Deal with See Ya Soda Move

Anisha Kapoor

March 10, 2016March 10, 2016

The measure is rooted in a recent study which showed some of the unbelievable lengths people will go to get their sugar fix Reebok has...

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Branding Campaigns Featured News Videos

Heineken Uncaps Global Push to Celebrate Moderation

Deborah Joy Peter

January 18, 2016January 19, 2016

It is based on a survey conducted in five countries including the United States, United Kingdom, the Netherlands, Mexico, and Brazil Heineken has rolled out a global...

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Advertising Featured News Videos

Olay Helps Women Age Less to Feel Ageless

Deborah Joy Peter

December 10, 2015December 10, 2015

Its new campaign combines the advances in skin science with key insights surrounding how women’s perspectives on aging are evolving International skincare giant, Olay, has...

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Branding Featured News Videos

Mentos Study Exposes Britain as Cancellation Nation

Olivia Pearce

November 27, 2015November 28, 2015

In a recent survey done on 2,000 Brits, the overall stats show that of the 104 social engagements Brits agree to each year, only 52 are...

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Branding News Technology

Skol Gets High with Most Valuable Brand Ranking

Thomas Ng

September 23, 2015September 23, 2015

The Brazilian competitor beats out former champion Corona with a 20% rise in brand value that translates to $8.5 billion in currency terms Brazil’s Skol has emerged...

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Featured Industry News Videos

BrandZ Top 50 Most Valuable Indian Brands Sees 33% Growth

Anisha Kapoor

September 8, 2015September 26, 2015

The highest in its 10-year history, the survey's results reflect a new sense of consumer empowerment and smart business management by corporates Based on the second...