PHD Archives | World Branding Forum

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The Guardian Hope is Power to restate its purpose and inspire readers around the world to support its journalism The Guardian campaign’s central message, ‘Hope...

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Featured Marketing News Videos

Hormel Invites Fans to Pep Up with Pepperoni

Anisha Kapoor

March 19, 2019March 22, 2019

Hormel has released a creative campaign inviting Americans to jazz up homemade meals with the addition of pepperoni as the star ingredient. Hormel has introduced...

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Advertising Featured News

Dinty Moore Beef Stew Ad Campaign Honoured with Golden Effie Award

Joshua Hughes

June 5, 2018

Campaign by Dinty Moore Beef Stew made in partnership with BBDO Minneapolis and PHD capitalises on millennial fashion trend The makers of Dinty Moore Beef Stew were...

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Branding Featured News

MGM Resorts Launches First Corporate Brand Campaign

Olivia Pearce

September 18, 2017

'Welcome to the Show' Integrated Campaign Reflects Shift from a Hospitality and Gaming Company to Global Entertainment Brand MGM Resorts International, whose resort portfolio includes...

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Campaigns Industry News Technology

OMD Secures Top Rank on Gunn Report for Media

Thomas Ng

February 12, 2016February 12, 2016

Meanwhile, sister agency, PHD Worldwide, joins the winning firm in the top five ranking, claiming fourth place on the same report OMD Worldwide has for...

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Advertising Industry News

Omnicom Joins Campaign Asia-Pacific’s Winners League

Deborah Joy Peter

December 14, 2015December 14, 2015

The group won awards in all five major markets namely Greater China; Japan/Korea; Australia/New Zealand; Southeast Asia; and South Asia Omnicom shone at Campaign’s 2015 Agency of...