NIVEA Archives | World Branding Forum

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Publicis One Touch launches heartfelt spot directed by Hey Baby Films' Sune Sorensen for Nivea Hey Baby Director Sune Sorensen and agency Publicis One Touch...

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Industry News

Publicis Groupe promotes Justin Billingsley as Global CMO

Anisha Kapoor

April 27, 2020

Public relations agencies company, Publicis Groupe has announced that Justin Billingsley is stepping up to the new role of Global Chief Marketing Officer (CMO). In this...

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Campaigns Featured News

NIVEA ‘Rethink Soft’ campaign challenges perceptions of Soft and celebrates it

Olivia Pearce

October 9, 2019

NIVEA partners with Kindness.org and donates to help inspire America’s youth to embrace soft Being soft has gained a bad reputation in today's society and...

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Branding Featured News Videos

Nivea Canada and Tessa Virtue Debut No Limits

Olivia Pearce

April 1, 2019April 2, 2019

Nivea Canada collaborates with ice dancer and brand ambassador for launch of No Limits, a campaign celebrating confidence and strength.

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Featured Marketing News

Beiersdorf Expands eCommerce Presence in China with NetEase Kaola

Nathaniel Mark

May 16, 2018

Kaola Alliance Opens Access to More Than 900 Million Users for Beiersdorf with NIVEA After the successful cooperation with JD.com and Alibaba, Beiersdorf is now...