Marketing Archives | World Branding Forum

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Placing a High Priority on Markets in Europe and North America, TCL Is Committed to Building a World-Class Brand Recently, TCL creative project advertisements are...

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Industry Marketing Public Relations

Three MarCom Platinum Awards Win by MSR Communications

Anisha Kapoor

November 30, 2017December 3, 2017

MSR Communications Recognised for Planning and Executing Superior Media Relations Campaigns MSR Communications, an independent public relations firm that offers award-winning creative intelligence and superior...

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Branding Campaigns Featured News

M&M’S Releases Iconic Advertisement Sequel

Olivia Pearce

November 29, 2017December 2, 2017

M&M'S Yellow Spokescandy Stars in the Brand's New Global Campaign, Airing in 12 Markets this Christmas Season Every Christmas since 1996, the M&M'S Brand has...

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Campaigns Featured Marketing News

The TCEB targets EU Market with 2018 MICE Marketing Campaign

Olivia Pearce

November 29, 2017December 3, 2017

Thailand as a global Bleisure destination Driven By The TCEB The Thailand Convention and Exhibition Bureau or TCEB, unveiled its latest strategic marketing initiative for...

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Branding Featured Marketing News

Accenture to Help Enhance Full Customer Experience for Maserati

Olivia Pearce

November 29, 2017November 30, 2017

Accenture Interactive to Help Maserati Re-Imagine the Customer Experience and Boost Sales Accenture announced that Maserati, a premium luxury vehicle manufacturer, has appointed Accenture Interactive...

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Branding Industry Marketing

Essense Partners Pioneers Unique Approach to Marketing Challenges

Anisha Kapoor

November 29, 2017November 30, 2017

Essense delivers on this differentiated approach by building a team of both marketing and energy sector experts Essense Partners, a full-service strategic marketing and branding...

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Featured Marketing News Technology

Samsung, Google, B2B Virtual Guide.com Team Up in 3D Tourism App

Thomas Ng

November 27, 2017February 2, 2018

Online and mobile users can virtually walk into any venue, make reservations, purchase goods and services and locate accessible areas for people with disabilities using...

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Featured Marketing News

Ocinator Releases Innovative Fitness Programme Marketing Campaign

Anisha Kapoor

November 27, 2017November 28, 2017

Ocinator is now, for the first time, available to the public, and will launch its general market campaign with a couple of TV commercials during...

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Advertising Industry Marketing

Meredith to Acquire Time Inc. To Create Top Media & Marketing Company

Anisha Kapoor

November 27, 2017June 13, 2023

Meredith Adds Leading Media Brands to Already Strong Portfolio of US National and Local Media Properties, Creating Media Powerhouse With US $4.8 Billion/£3.6 Billion in...

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Industry Marketing

Merkle Named Search Agency of the Year by MediaPost

Anisha Kapoor

November 21, 2017November 25, 2017

MediaPost Accolade Comes on the Heels of Leader Ranking by an Independent Research Firm Merkle, a technology-enabled, data-driven performance marketing agency, announced that it has...

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Branding Featured Marketing News

Viking Announces Sponsorship of New Downton Abbey Exhibition

Olivia Pearce

November 20, 2017November 22, 2017

Viking announced it has signed on as presenting sponsor of Downton Abbey: The Exhibition, giving guests a chance to experience an up-close and personal look...

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Industry Public Relations

Millwright Holdings Acquires Warner Communications

Anisha Kapoor

November 20, 2017November 22, 2017

The Warner Communications acquisition aligns with Millwright's strategy of backing independent agencies that deliver exceptional results for clients and are great places to work Millwright...