Launches Archives | World Branding Forum

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Cambria has launched its fortieth location, with the new property set up in Hanover. The Maryland hotel destination is minutes from the airport. Cambria, under...

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Design Featured News

Skullcandy Makes Sweet Music with Push

Thomas Ng

December 17, 2018December 17, 2018

Skullcandy has created its first true wireless earbud offering. Dubbed Push, the model offers listeners an untethered audio experience. Lifestyle audio brand, Skullcandy, has launched...

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Featured Marketing News

Hyatt Regency Adds Charm to Seattle Cityscape

Anisha Kapoor

December 11, 2018December 12, 2018

The latest full-service hotel to arrive in Seattle is the third and newly opened Hyatt Regency location in the city's downtown area. Hyatt Regency has announced...

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Campaigns Featured News

Kenneth Cole Makes Gender-Neutral Scents

Deborah Joy Peter

December 11, 2018December 12, 2018

The Kenneth Cole for All collection presents gender-neutral fragrances. The three urban scents are named Serenity, Energy, and Intensity. Representative of a new generation, Kenneth...

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Porsche Unveils Reimagined Macan S Globally

Joshua Hughes

December 10, 2018December 11, 2018

Porsche has unveiled its 2019 Macan S variant, which marks the latest addition to the brand’s refreshed compact sport utility vehicle line-up. Porsche has announced...

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Featured Marketing News

Gillette Venus Sharpens Edge with Remi Cruz

Deborah Joy Peter

December 7, 2018March 16, 2023

Gillette Venus is collaborating with beauty and lifestyle YouTube star, Remi Cruz, to release the brand's first ever limited-edition razor. Gillette Venus, in partnership with beauty...

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Nintendo Adds Joker to Super Smash Bros Cast

Thomas Ng

December 7, 2018December 7, 2018

The Joker character from the famed Persona 5 game has joined Super Smash Bros Ultimate for Nintendo Switch as a playable DLC fighter. Nintendo has...

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Branding Featured News

Exchange Hotel Vancouver Reveals New Look

Olivia Pearce

December 7, 2018December 7, 2018

Located in the heart of the city’s upscale fashion and financial districts, Exchange Hotel Vancouver presents a newly enhanced appearance. Exchange Hotel Vancouver is offering...

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Featured Marketing News

Renaissance Reinvents the Iconic Savery Hotel

Deborah Joy Peter

December 6, 2018December 6, 2018

Renaissance Hotels has breathed new life into the historic Savery Hotel located in Des Moines, spending millions on its refurbishment. Following a multi-million-dollar revamp, the Renaissance...

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Design Featured News

DHL Express Debuts Casetify Collection

Thomas Ng

December 6, 2018December 6, 2018

DHL Express and Casetify have teamed up to roll out a limited-edition capsule collection to introduce to customers worldwide. DHL Express and tech accessories group,...

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Huami Gifts Amazfit Cheer to American Shoppers

Thomas Ng

December 4, 2018December 5, 2018

Huami has announced the availability of its Amazfit Verge smartwatch in the United States and the launch of its Giftness of Fitness initiative. Global wearables company,...

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Airinum and Alan Walker Debut Urban Air Mask

Thomas Ng

December 3, 2018December 3, 2018

Drawing attention to climate change and the impact of poor air quality, Airinum and Alan Walker have partnered to create the Urban Air Mask. Swedish...