Foot Locker Archives | World Branding Forum

November 23, 2020November 23, 2020

Foot Locker's "12 Days of Greatness" is a unique basketball-inspired holiday collection celebrating the universal love of the game This year, Foot Locker is launching...

Read Time:1 Minute, 32 Second

Campaigns Featured News

Foot Locker Joins Forces with Multiple Stars in New Campaign

June 21, 2019

New Foot Locker creative celebrates the lengths sneakerheads will go 'Because Sneakers' To celebrate the impressive extremes that sneakerheads and basketball fans alike will go...

Read Time:1 Minute, 21 Second

Branding Featured News Videos

Foot Locker Widens Discover Your Air Platform

March 20, 2019March 22, 2019

Foot Locker has debuted its Discover Your Air Network to offer sneaker shoppers cable-inspired programming around its Nike Air products. Foot Locker has launched the next...

Read Time:45 Second

Branding Featured News Videos

Foot Locker Goes Digital with February Drops

February 18, 2019February 18, 2019

The latest #BecauseSneakers installation by Foot Locker celebrates the sneaker community and the brand’s hot lineup of product drops. Foot Locker has announced the continuation...

Read Time:1 Minute, 9 Second

Branding Featured News Videos

Foot Locker Invests $2 Million in Pensole

January 21, 2019February 27, 2019

Foot Locker has made a major investment in the business of longtime strategic partner, Pensole, to support new designers and the industry. Foot Locker has...

Read Time:1 Minute, 13 Second

Foot Locker Takes Nike Home for the Holidays

December 5, 2018December 5, 2018

Foot Locker is collaborating with artistes and athletes from three US cities for the launch of the Home & Away sneaker collection from Nike. Foot Locker...

Read Time:1 Minute, 43 Second

Campaigns Featured News

Foot Locker & Jordan Brand Announce ‘Bold Like Kawhi’ Gatorade Campaign Featuring Kawhi Leonard

December 20, 2017May 8, 2018

Spot by Foot Locker and Jordan Brand features the Air Jordan Gatorade Collection; Cameos by LaMarcus Aldridge and Nipsey Hussle Foot Locker, an athletic retailer,...

Read Time:2 Minute, 24 Second

Branding Featured News

Foot Locker Partners with NIKE in Elevated Customer Experience Platform

November 17, 2017November 21, 2017

Foot Locker Hires New Specialized NIKE Sales Associates Foot Locker announced today an elevated partnership model with NIKE. As part of the company's over-arching strategy...

Read Time:50 Second

Foot Locker Bounces into Summer with James Harden

August 22, 2017August 25, 2017

Foot Locker has gone digital with a brand new campaign, which sees James Harden from the NBA spotlight the latest gear from adidas. Foot Locker has...

Read Time:1 Minute, 12 Second

Foot Locker Kicks Up Make an Impression Campaign

August 9, 2017August 9, 2017

Foot Locker has partnered with DeMarcus Cousins and Ndamukong Suh for its latest back-to-school advertising push, Make an Impression. Foot Locker has released a new...

Read Time:1 Minute, 33 Second

Foot Locker Debuts February Brings the Best Campaign