Fashion Archives | World Branding Forum

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Perry Ellis has organised a second limited-edition reissue of its original collection featuring standout unisex pieces with a nineties aesthetic. Perry Ellis has announced the...

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Featured Marketing News

Pottery Barn Offers Whimsical Lift for Spring

Deborah Joy Peter

January 17, 2019April 25, 2019

Pottery Barn has unveiled a collection of whimsical pieces with fashion duo, Emily Current and Meritt Elliott, to get all homes ready for spring.

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Branding Featured News Videos

Miu Miu Twist Premiere Stars Elle Fanning

Olivia Pearce

January 16, 2019April 25, 2019

The release of the fresh scent, Miu Miu Twist, features the appearance of Elle Fanning in a celestial creative campaign shot by Mert & Marcus.

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Campaigns Featured News

Guess and J Balvin Launch Vibras Collection

Joshua Hughes

January 14, 2019April 21, 2019

Guess and spring brand ambassador, J Balvin, have joined forces over the marque’s debut of a fashion collection for men and women.

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Branding Featured News

Coach Dresses Women in the Colours of Spring

Olivia Pearce

January 7, 2019January 8, 2019

Coach has launched a global advertising campaign to introduce its spring collection of ready-to-wear, footwear, and bags for women. Coach has announced the debut of...

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Design Featured News

Capri Confirms Completion of Versace Takeover

Anisha Kapoor

January 4, 2019January 4, 2019

Capri, formerly Michael Kors, has revealed that its almost €2 billion acquisition of luxury fashion house, Versace, is officially concluded. Global fashion luxury group, Capri, has...

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Campaigns Featured News Videos

Coach Steps into Spring with Michael B Jordan

Deborah Joy Peter

January 3, 2019January 4, 2019

Coach has appointed Michael B Jordan as ambassador for its 2019 spring campaign featuring its menswear, hero bags, and fragrances. Coach has unveiled its worldwide...

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Branding Featured News

Covergirl Signs Sangita Patel for Simply Ageless

Olivia Pearce

January 2, 2019January 4, 2019

Covergirl Canada has appointed television personality, Sangita Patel, as the new face of its Simply Ageless Collection, now relaunched. Covergirl Canada has welcomed on board...

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Design Featured News

Hiromi Asai Embodies Savile Row in 19AW Line

Joshua Hughes

January 2, 2019January 4, 2019

The 2019 Autumn/Winter collection by Hiromi Asai features traditional British suits and jackets made using Kimono silk textiles from Japan. Hiromi Asai has developed a...

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Design Featured News

Candyskin Debuts Anti-Bacterial Panties in India

Deborah Joy Peter

December 21, 2018December 21, 2018

Candyskin has introduced the first anti-bacterial panty collection for women in India. The line offers V zone protection for up to 20 hours. Premium fashion company,...

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Campaigns Featured News Videos

Marc Jacobs Adds Irina Shayk to Beauty Lineup

Olivia Pearce

December 20, 2018December 20, 2018

Marc Jacobs Beauty is scheduled to soon launch its 2019 campaign in Russia, starring Irina Shayk as the newest face of the fashion brand. Marc...

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Design Featured News

LG Signature Flaunts Luxury with Italian Cast

Thomas Ng

December 18, 2018December 18, 2018

LG Signature is running a luxury-themed campaign in Milan starring some of Italy’s most prominent names in fashion and design. LG Signature is extending its...