Fashion Archives | World Branding Forum

Read Time:1 Minute, 17 Second

Hennes and Mauritz has revived its Place of Possible push to welcome job seekers to explore career opportunities with the brand. Hennes and Mauritz has...

Read Time:1 Minute, 22 Second

Branding Featured News

Quay Australia Lands JLO and Alex Rodriguez

Olivia Pearce

March 22, 2019March 23, 2019

Quay Australia has introduced an exclusive sunglasses collection and two premium namesake lines with Jennifer Lopez and Alex Rodriguez. Quay Australia has created a campaign...

Read Time:1 Minute, 11 Second

Design Featured News

Eloquii Releases Spring Collection by Jason Wu

Joshua Hughes

March 20, 2019March 22, 2019

Driving the brand’s holiday push, body positivity activist and top model, Paloma Elsesser, will be the face of Jason Wu x Eloquii Spring 2019. Plus-size...

Read Time:1 Minute, 11 Second

Branding Featured News

Indochino Has Men Chasing Daylight in Style

Deborah Joy Peter

March 14, 2019March 14, 2019

Indochino has released its SS19 collection, Chasing Daylight, which entails an expanded offering to include casual wear and other styles. Custom apparel label, Indochino, has...

Read Time:1 Minute, 24 Second

Featured Marketing News

Outerknown Rolls Out First Women’s Collection

Anisha Kapoor

March 14, 2019March 14, 2019

Sustainability-focused lifestyle brand, Outerknown, has debuted its first women’s collection which features seventeen fashion-forward pieces. Outerknown, the lifestyle brand built on sustainability, has stepped into...

Read Time:1 Minute, 1 Second

Featured Marketing News Videos

Macy’s Evokes Spring with Find Your Beautiful

Anisha Kapoor

March 11, 2019March 12, 2019

Macy’s is stepping into spring with a fashion assortment of pastels and metallic hues and campaign which redefines the expression of beauty. Macy’s is making...

Read Time:58 Second

Branding Featured News Videos

Levi’s Leads Women to Shape Their Own Stories

Olivia Pearce

March 8, 2019March 11, 2019

Levi’s India has released the fifth season of its #IShapeMyWorld push which stars Swara Bhasker, Anjali Lama, and other female influencers. Levi’s has debuted the...

Read Time:1 Minute, 20 Second

Campaigns Featured News Videos

Pomellato Hits Home with Human Gems

Deborah Joy Peter

March 8, 2019March 11, 2019

Pomellato has added to its Sisterhood Initiative through collaborations featuring Jane Fonda and a major cast of male and female influencers. Premium jewellery-maker, Pomellato has joined...

Read Time:1 Minute, 28 Second

Featured Marketing News

Old Navy Shoots for the Sky to Uplift Women

Anisha Kapoor

March 7, 2019March 8, 2019

Starting on the ground, Old Navy is making stops in Los Angeles, San Francisco, and New York to host empowering skytyping activations. Old Navy is...

Read Time:56 Second

Campaigns Featured News

Express Empowers with Women Together Launch

Deborah Joy Peter

March 4, 2019March 5, 2019

Express celebrates female empowerment through a collaboration with All Womxn Project founders, Clémentine Desseaux and Charli Howard. Express has rolled out Women Together, a campaign...

Read Time:54 Second

Branding Featured News Videos

ShoeDazzle Steps into Style with Erika Jayne

Olivia Pearce

March 1, 2019March 1, 2019

ShoeDazzle has partnered with actress and music artiste, Erika Girardi, to launch two show-stopping footwear collections in its latest season. Fashion ecommerce heavyweight, ShoeDazzle, has...

Read Time:1 Minute, 9 Second

Featured Marketing News Videos

FUBU and Century 21 Launch Capsule Collection

Anisha Kapoor

March 1, 2019March 1, 2019

Fashion retail giants, FUBU and Century 21 are collaborating over an exclusive capsule collection and new push titled Can’t Resist a Classic. Sportswear brand, FUBU,...