Elizabeth Arden Archives | World Branding Forum

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Sui He connects with women across the world, encouraging them to discover Elizabeth Arden and its timeless values Elizabeth Arden has announced that it has...

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Elizabeth Arden Gets its March On in Pink Punch

Deborah Joy Peter

March 7, 2019March 8, 2019

Elizabeth Arden has announced the 2019 installation of its March On initiative, which features Reese Witherspoon in the new Pink Punch. Elizabeth Arden has launched...

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#LizArden Goes Digital with Brand Heritage Campaign

Joshua Hughes

May 20, 2016May 20, 2016

The #LizArden movement provides a personalised, behind-the-scenes social experience showcasing the brand’s rich New York heritage. Elizabeth Arden has unveiled an online push which pays homage...

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Branding Featured News

Elizabeth Arden Acquires Christina Aguilera’s Fragrances

Olivia Pearce

May 12, 2016May 12, 2016

The aforementioned move supports the brand’s global expansion in Europe and presents an exciting new frontier for Elizabeth Arden. Luxury beauty juggernaut, Elizabeth Arden, has...