Digital Archives | World Branding Forum

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Her new commission will see her lead the charge for Ketchum Digital and navigate digital and creative solutions for the agency's clients Global public relations network,...

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Nielsen to Launch Digital Ad Ratings in Seven Markets across Asia and Latin America

Joshua Hughes

July 14, 2015

Nielsen today announced it will launch its flagship digital advertising measurement solution, Digital Ad Ratings, in seven markets across Asia and Latin America Nielsen said...

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Featured Industry News Social Media Technology

WPP’s Data Alliance and Facebook Partner Globally to Activate Data to Deliver People Based Marketing Solutions and Insights

Thomas Ng

April 9, 2015July 4, 2023

Partnership across WPP operating companies including GroupM, Kantar Worldpanel and Wunderman's KBM Group is focused on collaboration, innovation and building data-driven solutions WPP's Data Alliance...

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Advertising Branding Featured Industry News Technology

Yahoo Brings Mobile Audience Targeting to Native Advertisers

Thomas Ng

April 8, 2015July 4, 2023

Yahoo Gemini Integrates Flurry Personas for Enhanced Mobile Audience Targeting With more than a million apps in the world, and U.S. smartphone users spending 88...

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Branding Featured Industry News Technology

YuMe Partners Vestel, Launches O2 Brand Campaign

Thomas Ng

November 17, 2014July 4, 2023

YuMe, Inc. (NYSE: YUME), the digital video brand advertising solutions provider, has struck an exclusive partnership with Vestel, one of the largest TV manufacturers in...