Design Archives | World Branding Forum

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Guess has launched a 12-piece spring fashion collection for men and women, which was made using environmentally-conscious processes. In conjunction with spring, Guess has rolled...

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Branding Featured News

Coca-Cola Canada Goes Big with Mini Bottles

Olivia Pearce

March 26, 2019March 26, 2019

The mini bottles from Coca-Cola Canada are now available nationwide at grocery and convenience stores and also some food service outlets. Coca-Cola Canada has introduced...

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Design Featured News

Pottery Barn Kids Adds Style to Diaper Bag

Anisha Kapoor

March 25, 2019March 26, 2019

Williams Sonoma brands, Pottery Barn Kids and Mark & Graham, have joined forces to create a collection of diaper bags and changing pads. Pottery Barn...

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Featured Marketing News

De Beers Raises Glass to Bal Harbour Premiere

Deborah Joy Peter

March 25, 2019March 26, 2019

De Beers has opened a new store at the Bal Harbour Shops in Miami. The location present bespoke pieces made for diamond aficionados. De Beers...

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Branding Featured News

Quay Australia Lands JLO and Alex Rodriguez

Olivia Pearce

March 22, 2019March 23, 2019

Quay Australia has introduced an exclusive sunglasses collection and two premium namesake lines with Jennifer Lopez and Alex Rodriguez. Quay Australia has created a campaign...

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Featured Industry News

Havas Chicago Names John Norman CCO

Deborah Joy Peter

March 21, 2019March 21, 2019

Industry veteran, John Norman, has joined the Havas Chicago office and will serve the agency in the capacity of Chief Creative Officer. Havas Chicago has...

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Design Featured News

Eloquii Releases Spring Collection by Jason Wu

Joshua Hughes

March 20, 2019March 22, 2019

Driving the brand’s holiday push, body positivity activist and top model, Paloma Elsesser, will be the face of Jason Wu x Eloquii Spring 2019. Plus-size...

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Branding Featured News

Klassy Walks the Comfort Talk with Leg Liners

Olivia Pearce

March 19, 2019March 22, 2019

Gorani-owned Korean lifestyle brand, Klassy, has introduced the Leg Liner, a product which delivers slimmer calves and offers wearers relief. Klassy, a portfolio under the...

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Featured Marketing News

Victoria’s Secret Reveals 2019 Swim Collection

Anisha Kapoor

March 18, 2019March 19, 2019

Released exclusively online, Victoria’s Secret has once more unveiled its Swim Collection, which features the best silhouettes of the season. Victoria’s Secret has released its...

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Campaigns Featured News

Maidenform Debuts Magic Slimming Collection

Deborah Joy Peter

March 18, 2019March 19, 2019

Maidenform has rolled out its Magic Slimming collection, for which it collaborated with The Lycra Company for its FitSense technology. Maidenform, the shapewear portfolio under...

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Advertising Featured News Videos

Nike Fits Female Athletes for Summer of Football

Joshua Hughes

March 13, 2019March 14, 2019

Strengthening its focus on women and girls in sport, Nike kicks off the summer with national team collections for female football athletes. Nike was joined...

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Featured Marketing News

Glenlivet Debuts $25,000 Bottle of Vintage 1967

Deborah Joy Peter

March 13, 2019March 14, 2019

Adding a third entry to The Glenlivet Winchester Collection, the brand has announced the global release of its Vintage 1967 Scotch whisky. The third in...