Creative Archives | World Branding Forum

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Nordstrom partners with photographer, Max Fargo, and director, Clara Cullen, for latest ad push to capture styles the way people wear them. Nordstrom has launched a...

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Featured Marketing News

Integer Elevates Tisha Pedrazzini and Dani Coplen

Anisha Kapoor

August 1, 2017August 1, 2017

Integer has promoted two executives in Denver, who will help guide the agency’s evolution from shopper marketing to commerce marketing. The Integer Group has promoted...

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Advertising Featured News Videos

Dove and Shonda Rhimes Release Meet Kylee Film

Joshua Hughes

July 25, 2017July 25, 2017

Dove and Shonda Rhimes enlist an all-female crew to demonstrate one woman’s powerful journey in redefining beauty on her own terms. Dove Real Beauty Productions...

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Advertising Featured News

Calvin Klein Rolls Out 205W39NYC Global Push

Joshua Hughes

July 24, 2017July 24, 2017

Calvin Klein is launching its fall global ad campaign in 22 markets to introduce the fashion brand’s 205W39NYC collection by Raf Simons. Calvin Klein has debuted...

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Advertising Featured News Videos

LG Electronics Partners with HITRECORD for Push

Joshua Hughes

July 21, 2017July 22, 2017

LG Electronics partners with Joseph Gordon-Levitt and HITRECORD once more over an effort designed to celebrate the creative process. LG Electronics has again teamed up...

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Featured Marketing News Videos

Natural Light Drinks to Marisa Miller Collaboration

Anisha Kapoor

July 19, 2017July 20, 2017

Anheuser-Busch light pilsner brand, Natural Light, has launched its #Miller4Natty ad campaign featuring supermodel, Marisa Miller. Natural Light, the original light pilsner by Anheuser-Busch,...

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Advertising Featured News

Soho Square Names Sumanto Chattopadhyay Chairman

Joshua Hughes

July 18, 2017July 18, 2017

WPP's Soho Square in India has elevated Ogilvy veteran, Sumanto Chattopadhyay, to the dual role of Chairman and Chief Creative Officer. Soho Square has named...

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Branding Featured News Videos

H&M Inks Partnership with Designer Erdem Moralıoğlu

Olivia Pearce

July 14, 2017July 14, 2017

H&M has struck a deal with London designer, Erdem Moralıoğlu, for a collection being brought to life by renowned filmmaker, Baz Luhrmann. H&M has secured...

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Ketchum Expands Gabriel Araujo’s Creative Charge

Anisha Kapoor

July 14, 2017July 14, 2017

Ketchum has expanded the role of Gabriel Araujo, the EVP and CD of Brazil agency, Little George. He is now also ECD, International. Ketchum has named...

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Advertising Featured News

WPP Reveals Plans for Thjnk Acquisition in Germany

Deborah Joy Peter

July 14, 2017July 14, 2017

WPP will acquire Hamburg-based thjnk, a creative group specialised in advertising, design, and corporate publishing, with offices in six cities. WPP has plans to acquire...

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Advertising Featured News Public Relations

Kiterocket Debuts Global PR and Creative Practice

Joshua Hughes

July 11, 2017July 17, 2017

The firms that were Impress Labs and Duo PR have merged to form Kiterocket, a PR and creative marketing group with offices worldwide. Nearly a year...

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Havas Group Beefs Up with So What Global Takeover

Anisha Kapoor

July 5, 2017July 6, 2017

Havas Group has acquired UK-based So What Global to boost its Havas Health & You footprint and the brand's wellness offerings. Havas Group is boosting...