Campaigns Archives | World Branding Forum

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AMV BBDO wins Grand Prix WARC Award for Libresse/Bodyform campaign #bloodnormal A campaign by AMV BBDO for Libresse/Bodyform has won the Grand Prix in the...

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FIFA World Cup Russia Official Song to Be Performed by All-Star Line-Up

Olivia Pearce

May 25, 2018June 13, 2023

Will Smith, Nicky Jam, and Era Istrefi to perform 'Live It Up', the Official Song of the 2018 FIFA World Cup Russia Some of the...

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Featured Marketing News

Kelley Blue Book’s “Your Car Guide” Campaign Helps Car Buyers Gain Clarity

Nathaniel Mark

May 24, 2018May 24, 2018

Marketing Campaign by Kelley Blue Book provides tools for car shoppers to make confident purchases Confidence plays a significant role in purchase decisions, especially when...

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Campaigns Featured News

Vivo Launches “My Time, My FIFA World Cup” Campaign

Olivia Pearce

May 23, 2018

The new campaign by Vivo inspires everyone to seize the moment on the global stage - the 2018 FIFA World Cup Russia Vivo, an official...

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Featured Marketing News

Michael Phelps and Talkspace Launch Mental Health Campaign

Nathaniel Mark

May 23, 2018

Phelps shares his mental health story and the empowering benefits of therapy in collaboration with Talkspace Talkspace, a company in online therapy, and Michael Phelps...

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Advertising Industry

Cannes Lions Launches First Hackathon with Amazon and Huge

Anisha Kapoor

May 23, 2018June 7, 2018

Together with Global Citizen, Cannes Lions invites people from all disciplines to design solutions that will help solve some of the biggest challenges of our...

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Advertising Featured News Videos

Hyundai Celebrates Stories of Purposeful Living in Kona Content Series

Joshua Hughes

May 22, 2018

Three-episode series by Hyundai showcases the brand's new Kona, featuring stories from vloggers and travellers In support of the 2018 Kona launch, Hyundai Motor America...

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Advertising Featured News

Pepsi and Dierks Bentley Celebrate Summer and Country Music

Joshua Hughes

May 22, 2018

Pepsi is a CMA Fest partner and will sponsor a special performance during the broadcast, airing on ABC To celebrate the launch of the Pepsi...

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Campaigns Featured News

National Geographic Launches ‘Planet or Plastic?’ Multiyear Initiative

Olivia Pearce

May 18, 2018

National Geographic asks people to take simple steps to reduce single-use plastic; hosts three-day takeover on social channels featuring Zooey Deschanel As the amount of...

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Campaigns Featured News

Demi Lovato Launches New Summer Capsule Collection With Fabletics

Olivia Pearce

May 17, 2018

The Demi Lovato for Fabletics collection will feature elevated designs made to perform Fabletics unveiled their continued collaboration with Demi Lovato with a fresh Summer 2018...

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Advertising Featured News

Kevin Hart Stars in New Series of MTN DEW Commercials

Joshua Hughes

May 17, 2018

Three creative spots by MTN DEW reveal what goes on inside Kevin Hart's head with a cameo from WWE Hall of Fame Legend 'Mean' Gene...

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Campaigns Featured News

Nestlé Launches Global Initiative to Help Children Lead Healthier Lives

Olivia Pearce

May 16, 2018

'Nestlé for Healthier Kids' to Help 50 Million Children Lead Healthier Lives by 2030 On the United Nations International Day of Families, Nestlé announced its...