Branding Archives | World Branding Forum

June 29, 2017June 30, 2017

Calvin Klein has signed on with The xx. The tie-up includes a special feature of the brand’s collaborators in the new I Dare You music video. Calvin...

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Quay Australia and Kylie Jenner Debut QUAYXKYLIE

June 28, 2017June 29, 2017

Melbourne-born eyewear brand, Quay Australia, has entered into a deal with Kylie Jenner to launch the QUAYXKYLIE capsule collection. Quay Australia has initiated a collaboration...

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June 28, 2017June 30, 2017

Delta by Marriott Scales Up in Canada’s Toronto

Deborah Joy Peter

Delta by Marriott has relaunched its property in Toronto following a refurbishment exercise. The move supports its expansion plans. Delta by Marriott in Toronto has...

Read Time:1 Minute, 9 Second

June 28, 2017June 29, 2017

Skechers USA Launches Superstore at Ontario Mills

Anisha Kapoor

Skechers USA has introduced its largest mall-based factory outlet store to date in California. The outlet houses about 50,000 pairs of shoes. Skechers has opened...

Read Time:1 Minute, 48 Second

June 27, 2017June 27, 2017

Pedigree Offers Food for Thought with Feed the Good

Deborah Joy Peter

Pedigree has introduced the latest installment to its Feed the Good campaign, led by a spot depicting the story of General Howe’s Dog. In conjunction...

Read Time:1 Minute, 40 Second

Hampton by Hilton Debuts Real Travel Campaign

June 27, 2017June 27, 2017

Hampton by Hilton has rolled out its Real Travel push in time for the summer travel season to add excitement to travellers’ ‘obli-cations.’ Hampton by...

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LG Gets Serious over TV with Lorna Morello

June 26, 2017June 26, 2017

LG Electronics USA partners with prank director, Jeff Tremaine, to celebrate the #SeriousWatcher with its OLED TV viewing experience. LG Electronics USA has launched a social media...

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June 26, 2017June 26, 2017

NESTEA Sets Up Home Tour with Tiny House Debut

Anisha Kapoor

NESTEA is launching a new line of brewed and reformulated classic iced teas through its Tiny House tour visiting Boston and other cities. NESTEA has...

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Branding Featured News Videos

Sprite Debuts Vince Staples’ Rain Come Down Video

June 23, 2017June 24, 2017

Sprite has rolled out Vince Staples’ music video for Rain Come Down, which is the second single from his new album titled Big Fish Theory....

Read Time:1 Minute, 22 Second

Branding Featured News

The Ritz-Carlton to Set Sail with Yacht Collection

June 22, 2017June 22, 2017

The Ritz-Carlton has revealed its plans for a bespoke yacht collection, with three vessels to call at various signature destinations worldwide. The Ritz-Carlton has expanded...

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