Brand Archives | World Branding Forum

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Lewis Hamilton Will Represent the World of Tommy Hilfiger Men’s as Global Brand Ambassador Starting Spring 2018 Tommy Hilfiger, a premium designer lifestyle group, owned...

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Campaigns Featured News

Latest Mitsubishi Ad Gives Rebirth to Its Classic Eclipse

Olivia Pearce

March 20, 2018

All-New Mitsubishi Eclipse Cross Introduced in Dynamic Marketing Campaign Mitsubishi Motors North America, an automobile manufacturer, released its new marketing campaign for the all-new 2018...

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IKEA Place Launches on Android Letting Millions Reimagine Their Home

Thomas Ng

March 20, 2018

World of Furnishing Possibilities Opened by IKEA to Millions of Android Users around the Globe In a continuing effort to make great design accessible to...

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IPC President Experiences Samsung Paralympic Showcase at Gangneung

Thomas Ng

March 16, 2018

Samsung Paralympic Showcase Helps Fans Embrace Excitement of Paralympic Winter Games, Enabling Them to Create, Capture and Share Their Experiences while Celebrating the Paralympic Spirit...

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Campaigns Featured News

Footaction Teams Up with Johnathan Mannion and Freddie Gibbs

Olivia Pearce

March 16, 2018

Photographer and Rapper Collaborate with Footaction to Talk about Culture, Music, and Style Footaction, a men's lifestyle brand part of Foot Locker, partnered with photographer...

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Branding Featured News

Toys”R”Us to Wind Down US Business

Olivia Pearce

March 16, 2018May 8, 2018

After 70 Years of Service, Toys"R"Us Seeks Court Approval to Liquidate All Inventory of US Stores Toys"R"Us, a toy company, announced that it has filed...

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Featured Marketing News

BMW M Celebrates 20 Years as Official Car of MotoGP

Nathaniel Mark

March 15, 2018March 15, 2018

BMW and BMW M Have Been Partners of MotoGP Organisers Dorna Sports Since 1999 A special MotoGP season gets underway for BMW M at the “Losail...

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Campaigns Featured News

IKEA Food Waste Initiative Saves One Million Meals

Olivia Pearce

March 15, 2018

Enthusiastic and Dedicated Co-workers and Simple Technical Solution are Key Factors in IKEA Food Waste Initiative Being careful with resources is a core value for...

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Campaigns Featured News

Nike Releases “The Ball Makes Us More” Film Campaign

Olivia Pearce

March 15, 2018

Film Campaign Coincides with 20 Year Partnership between Nike and FC Barcelona Nike recently released its campaign film, The Ball Makes Us More, celebrating the special...

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Featured Marketing News

BMW Brings Drone Racing League to BMW Welt in Munich

Nathaniel Mark

March 14, 2018

More People Around the World are Discovering a Passion for Drone Racing with BMW and Drone Racing League Collaboration BMW is collaborating with the Drone...

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Campaigns Featured News

Jeep Unveils New Campaigns for Latest Wrangler and Cherokee

Olivia Pearce

March 13, 2018March 13, 2018

Campaigns by Jeep are First to Launch Respective Vehicles The Jeep brand launched its multi-faceted marketing campaigns for two of its most anticipated new vehicles—the...

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Campaigns Featured News

Skechers Launches BOBS Garfield Collection

Olivia Pearce

March 12, 2018

Beloved Comic Character to be Featured in BOBS from Skechers Charity Footwear Line Global footwear company, Skechers USA, today unveiled a plan that it will...