Brand Ambassadors Archives | World Branding Forum

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As Official Deodorant and Body Wash of the NFL, both Old Spice and the Hardest Working Collection celebrate legendary protection for men. Old Spice has...

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Branding Campaigns Featured News

UGG Does Fall with Rosie Huntington-Whiteley

Olivia Pearce

August 23, 2016August 23, 2016

Running throughout the holiday season, the UGG push features a five-part video series featuring iconic style and Rosie Huntington-Whiteley. UGG, a division of Decker Brands,...

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Papa John’s Debuts Cupcakes with Peyton Manning

Joshua Hughes

August 22, 2016August 22, 2016

For its new NFL-themed campaign, Papa John’s has partnered with NFL greats, Peyton Manning and J.J. Watt, to roll out Cupcakes spot. Papa John’s has...

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Branding Campaigns Featured News Videos

Campbell’s Chunky Adds Everyman Card to Game

Olivia Pearce

August 22, 2016August 22, 2016

For the latest Chunky campaign, Campbell’s has inked partnerships with six athletes. The brand is Official Soup Sponsor of the NFL. Campbell’s has enlisted six...

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Featured Marketing News

Curio Tours Five American Cities with Gavin DeGraw

Deborah Joy Peter

August 22, 2016August 22, 2016

The Curio tie-up affords travellers the ‘inside scoop’ into their experiences with select cities as part of the #CitiesbyCurio programme. Curio – A Collection by...

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Nike Debuts Unlimited Will Starring Kyle Maynard

Joshua Hughes

August 18, 2016August 18, 2016

The latest installment from the ‘Unlimited’ campaign by Nike captures Kyle Maynard and his painstaking motivation to push his limits daily. Nike has unveiled the...

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Branding Featured News

American Family Insurance Inks John Legend Deal

Olivia Pearce

August 18, 2016August 18, 2016

American Family Insurance has appointed multi-award winning artiste and musician, John Legend, to its brand ambassador line-up. American Family Insurance has named John Legend the...

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Nike Joins Iron Nun to Celebrate Unlimited Youth

Joshua Hughes

August 17, 2016August 17, 2016

The Nike spot celebrates an amazing athlete, Sister Madonna Buder, and her determination to defy the conventional conception of age. Nike has launched a film...

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Clairol Brings Tracey Norman Back for Nice’n Easy

Joshua Hughes

August 16, 2016August 16, 2016

Norman is set to appear in the campaign’s print advertisement and her first Clairol television commercial launches in January next year. Clairol, under Procter &...

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Branding Featured News

Bottletop Takes British Fashion to Rio’s Olympics

Deborah Joy Peter

August 10, 2016August 10, 2016

Luxury fashion marque, Bottletop, has launched a design collection featuring intricate hand craftsmanship set to display at the Olympics. British-rooted luxury fashion brand, Bottletop, has...

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Nutrisystem Rings Weight Loss Bells with Pnina Tornai

Joshua Hughes

August 9, 2016August 9, 2016

The Say Yes to the Dress star has partnered with Nutrisystem for a campaign set to include traditional and social media components. Weight loss giant,...

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LG Goes Mobile with Joseph Gordon-Levitt

Thomas Ng

August 8, 2016August 8, 2016

HITRECORD will develop a creative for the upcoming LG V20 debut —a move motivated by success of the first tie-up, In-Between Moments. LG Electronics MobileComm...