Brand Ambassadors Archives | World Branding Forum

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Colgate has released a new toothpaste formula called Radiant by Optic White via a partnership with beauty specialist, Mario Dedivanovic. Colgate has rolled out the latest...

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Featured Marketing News

Febreze Debuts New Air Freshener with Candice Kumai

Anisha Kapoor

March 1, 2017March 1, 2017

For the premiere of Febreze One, the brand partnered with celebrity chef, Candice Kumai, to introduce the new odour elimination solution. Febreze has released a...

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Branding Campaigns Featured News

Six Star Pro Adds Soccer’s Tobin Heath to Elite Roster

Olivia Pearce

February 28, 2017February 28, 2017

Tobin Heath will appear in a Six Star Pro campaign, which combines digital, online, and print media with video and social media content. Sports nutrition brand,...

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Advertising Featured News

Skechers Casts Rob Lowe in Men’s Footwear Campaign

Joshua Hughes

February 22, 2017February 22, 2017

Rob Lowe reunites with Skechers after a 15-year hiatus. He will serve as the face of a new men’s footwear campaign which debuts in spring....

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Branding Featured News

Diamond Resorts Adds Cole Swindell to Talent Roster

Olivia Pearce

February 22, 2017February 22, 2017

Diamond Resorts International has appointed award-winning country singer and songwriter, Cole Swindell, as its latest brand ambassador. Hospitality group, Diamond Resorts International, has inked a sponsorship...

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Featured Marketing News Videos

Moroccanoil Signs on Supermodel Sara Sampaio

Anisha Kapoor

February 22, 2017February 24, 2017

Sara Sampaio makes her debut as the face of the new Moroccanoil print and digital campaign shot by photographer, Norman Jean Roy. Cosmetics brand, Moroccanoil,...

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Branding Campaigns Featured News Videos

Activia Tells Women that They Can with Rebrand

Olivia Pearce

February 21, 2017February 21, 2017

The Activia spot captures the determination of a few women when told they can’t—negative messages countered with confident assertions. Activia has created a new spot...

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Advertising Featured News Videos

Vodafone UK Rings in New Push with Amy’s Birthday

Joshua Hughes

February 17, 2017February 17, 2017

Vodafone UK is celebrating its network success with the launch of a new television push led by the spot, Amy’s Birthday, which airs today. Vodafone is...

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Advertising Featured News

David Yurman Captures Spring in Bruce Weber Shoot

Joshua Hughes

February 15, 2017February 15, 2017

David Yurman brings spring campaign starring Natalia Vodianova and Taylor Hill to life with photography by the famed Bruce Weber. David Yurman has launched its...

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Featured Marketing News

Canadian Pacific Names Brooke Henderson Ambassador

Deborah Joy Peter

February 15, 2017February 15, 2017

Transcontinental railway group, Canadian Pacific, has added to its talent roster with the naming of Brooke Henderson as ambassador. Canadian Pacific has appointed three-time LPGA winner...

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Branding Campaigns Featured News

Cîroc Puts on Party Hat and Lands Alessandra Ambrosio

Olivia Pearce

February 13, 2017February 13, 2017

For its #ONARRIVAL push, Cîroc has partnered with Alessandra Ambrosio who is starring in its latest photography campaign. Luxury vodka label, Cîroc has inked...

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Advertising Featured News

UGG Gets Real with Spring-Summer Global Campaign

Joshua Hughes

February 10, 2017February 11, 2017

UGG has rolled out its SS17 push which runs worldwide. Dubbed Real, it features a cast of 11 unique individual with authentic stories to share. UGG...