bebe Archives | World Branding Forum

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Bebe has unveiled its latest ad campaign—Be Bold. Be Different. Be You.—which features four fashion, music, and social media influencers. Bebe has launched an influencer...

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Branding Featured News

Bebe Elevates Experience for the Savvy Female Shopper

Olivia Pearce

June 16, 2017June 16, 2017

Global Brands Group and bebe have relaunched its transformed e-commerce platform to enhance the fashion experience for consumers. Apparel, footwear, and fashion accessories group, Global...

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Branding Campaigns Featured News

Bebe Jazzes Up for Autumn with Fall Escape Push

Olivia Pearce

August 5, 2016October 10, 2016

The push aims to enhance the bebe shopping experience by presenting a broader range that appeal to a fashion-forward clientele. Fashion retailer, bebe, has adopted a fresh approach...

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Branding Featured News

Bebe Partners with Bluestar in Global Joint Venture

Olivia Pearce

July 25, 2016July 25, 2016

The strategy by bebe includes print, PR, digital, social media, and point-of-sale marketing components across 150 stores worldwide. Bebe recently formed a partnership with Bluestar...