Asia Archives | World Branding Forum

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Netflix is co-producing three feature films with Studio Colorido including "Drifting Home", which premieres in September, as it invests more deeply into original anime. The...

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Marketing News

Jamie Oliver to launch in southeast Asia

Anisha Kapoor

November 22, 2019

Jamie Oliver will be launching outlets of his restaurant in southeast Asia it was announced. The two sites will be in Bali, Indonesia and Bangkok,...

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Advertising Industry

WPP to Launch Two Co-Location Campuses in India

Nathaniel Mark

August 21, 2019

As part of its global growth strategy, WPP will invest in two co-location campuses in India. The roll-out will commence with more than 3,800 people...

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Featured General Technology

DHL Now Offers Load Rail Service from Europe to Asia

Nathaniel Mark

September 25, 2018September 26, 2018

The new DHL LCL service enables reliable supply chain planning while helping to meet ad hoc orders or production needs The demand for rail freight...

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Branding Featured News

Lufthansa Group Airlines Launches New Digital Services in Asia

Olivia Pearce

April 27, 2018June 13, 2023

With the "AnyWay Travel Pass" Lufthansa Customers Can Travel from Hong Kong to Destinations in Europe at Low Cost Date and destination defined – the...

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Campaigns Featured News

Japan Entices Travellers to Visit with “Enjoy My Japan” Campaign

Olivia Pearce

February 7, 2018February 7, 2018

"Enjoy My Japan" Showcases Japan to Have Something for Everyone Japan National Tourism Organisation (JNTO) inaugurated a global scale, multilingual campaign entitled “Enjoy my Japan.”...

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Advertising Industry

Winners for the WARC Prize for Asian Strategy 2017 Announced

Anisha Kapoor

October 31, 2017November 1, 2017

Forsman & Bodenfors Sweden took top honours from WARC by winning both The Grand Prix and The Research Special Award for their emotional multichannel campaign...

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Industry Marketing News

Public Bank-UnionPay Partnership Launches Joint Debit Card

Olivia Pearce

January 12, 2017January 12, 2017

PB UnionPay Lifestyle Debit Card Offers Greater Mobility in 160 Countries and Regions Through Quality and Secure Cross-Border Payment Services UnionPay International reaffirms its presence...

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News Public Relations

Burson-Marsteller Names Margaret Key CEO, Asia-Pacific

Anisha Kapoor

June 26, 2015

Prema Sagar Named Vice Chair of the Region Burson-Marsteller, a leading global public relations and communications firm, today announced that, effective immediately, Margaret Key has...