Advertising Archives | World Branding Forum

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Thanks to Snickers, the most beloved star of Super Bowl XLIX could be someone you might not expect. Today, Mars Chocolate North America gave America...

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Advertising Branding Campaigns Featured News Videos

Bupa launches new campaign to showcase wider healthcare services

Joshua Hughes

January 19, 2015July 4, 2023

Bupa UK, a leading international healthcare group, just launched a new TV advertising campaign as part of a drive to showcase its healthcare expertise and...

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Advertising Branding Campaigns Featured News

BMW To Advertise At Super Bowl XLIX After 4 Year Hiatus

Joshua Hughes

January 16, 2015July 4, 2023

BMW has announced plans to feature the all-electric BMW i3 in a 60-second spot during Super Bowl XLIX on Sunday, February 1, 2015. After a...

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Advertising Featured Industry News

Ace Metrix Reveals U.S. Consumers Top Ads of the Season

Joshua Hughes

December 27, 2014July 4, 2023

Nintendo, Ebates, Mazda and Amazon Achieve Breakout Scores While Retail Brands Fill-In Much of the Remaining List. Ace Metrix has revealed the top scoring retail...

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Advertising Branding Campaigns Featured News

United Biscuits Pulls Rabbit From First Christmas Ad in Over 30 years

Joshua Hughes

December 17, 2014July 4, 2023

United Biscuits, the leading UK manufacturer of biscuits and cakes, launched its first Christmas TV advert in over 30 years recently, and the first ever...

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Featured Industry News Technology

Ace Metrix: Samsung Serves 7 of Top 15 Tech Hardware TV Ads of 2014

Thomas Ng

December 16, 2014July 4, 2023

Other Winners Include Amazon Fire Phone, Beats, Bose, Canon, Intel, Nest, Microsoft and Sonos. Ace Metrix a standard in television and video advertising analytics, today...

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Advertising Branding Campaigns Featured News

Thinkbox Launches New Ad with Harvey – The World’s Most Resourceful Dog

Joshua Hughes

December 12, 2014July 4, 2023

Harvey the dog uses TV advertising to persuade his owner to let the love of his life move in. Ad will première on broadcast TV...

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Advertising Branding Campaigns Featured News

Johnnie Walker Launches New Global Ad Campaign

Joshua Hughes

November 6, 2014July 4, 2023

Johnnie Walker, the world's leading Scotch Whisky brand, has launched a new global advertising campaign bringing to life the unique character of four of the...

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Advertising Branding Campaigns Featured News Technology Videos

Argos ‘Get Set Go’ campaign to align with digital transformation

Thomas Ng

October 20, 2014July 4, 2023

Multi-million pound advertising campaign will signal its shift to become a digital retail leader – the biggest strategy change in its 40-year-plus history The ground-breaking...

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Advertising Featured Industry News

McCann Worldgroup Named ‘Agency Network of the Year’

Joshua Hughes

October 14, 2014July 4, 2023

For the second successive year, McCann Worldgroup was recognised as "Agency Network of the Year" at the Golden Drum Festival, Central and Eastern Europe's most...

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Advertising Featured Industry News

Ogilvy & Mather Wins CLIO Network of the Year for Third Year in a Row

Joshua Hughes

October 2, 2014July 4, 2023

Ogilvy & Mather has been recognised as Network of the Year by the 55th Annual CLIO Awards. This is the third consecutive year O&M has...

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Branding Campaigns Featured Marketing News

Blackglama launches new ad campaign featuring supermodel Hilary Rhoda

Olivia Pearce

September 27, 2014July 4, 2023

Blackglama yesterday launched its newest advertising campaign, as the brand continues to evolve into fashion from celebrities. Since the campaign's inception four decades ago, Blackglama...