World Branding Forum

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Partnership between Huawei and IATA Aims to Help Develop Airports and Airlines of the Future At the Passenger Terminal EXPO 2018 in Stockholm, Huawei announced it...

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Industry Marketing

Publicis.Sapient Appoints Teresa Barreira as Chief Marketing Officer

Anisha Kapoor

March 22, 2018May 8, 2018

Appointment Marks Next Step in Publicis.Sapient's Focus on Delivering Transformation Initiatives Through Unique Combination of Technology, Data Sciences, Creativity and Deep Industry Expertise Publicis.Sapient, the...

Read Time:2 Minute, 29 Second

Advertising Featured News

Coca-Cola FIFA World Cup Trophy Tour Crosses Midway Mark

Joshua Hughes

March 21, 2018March 21, 2018

Tour by Coca-Cola Aims to Get Fans #ReadyFor the 2018 FIFA World Cup Russia The globe-trotting FIFA World Cup Trophy Tour by Coca-Cola crossed the...

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Unity Technologies and Universal Games Partner in GameDev Challenge

Thomas Ng

March 21, 2018May 8, 2018

Worldwide Game Development Contest by Unity Technologies and Universal Games Kicks Off with Sponsorship from Intel and Microsoft In the spirit of celebrating the creativity...

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Campaigns Featured News

Freshpet Launches ‘Fresh Start’ Movement to Help Underdogs

Olivia Pearce

March 21, 2018May 8, 2018

Campaign by Freshpet Aims to Help Shelter Animals Toward Fresh Start in Life Freshpet, a maker of real, all-natural, fresh food for pets in the...

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IKEA Place Launches on Android Letting Millions Reimagine Their Home

Thomas Ng

March 20, 2018

World of Furnishing Possibilities Opened by IKEA to Millions of Android Users around the Globe In a continuing effort to make great design accessible to...

Read Time:1 Minute, 59 Second

Campaigns Featured News

New AARP Campaign Fights Ageism and Celebrates Aging

Olivia Pearce

March 20, 2018May 8, 2018

Campaign by AARP Empowers People to Choose How They Live as They Age AARP, a nonprofit, nonpartisan organisation, has unveiled a new multiplatform brand campaign...

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Campaigns Featured News

Footaction Teams Up with Johnathan Mannion and Freddie Gibbs

Olivia Pearce

March 16, 2018

Photographer and Rapper Collaborate with Footaction to Talk about Culture, Music, and Style Footaction, a men's lifestyle brand part of Foot Locker, partnered with photographer...

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Featured Marketing News

BMW M Celebrates 20 Years as Official Car of MotoGP

Nathaniel Mark

March 15, 2018March 15, 2018

BMW and BMW M Have Been Partners of MotoGP Organisers Dorna Sports Since 1999 A special MotoGP season gets underway for BMW M at the “Losail...

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Campaigns Featured News

IKEA Food Waste Initiative Saves One Million Meals

Olivia Pearce

March 15, 2018

Enthusiastic and Dedicated Co-workers and Simple Technical Solution are Key Factors in IKEA Food Waste Initiative Being careful with resources is a core value for...

Read Time:1 Minute, 44 Second

Featured Marketing News

Juneyao Airlines and ANA Launch Codeshare and Flyer Partnership

Nathaniel Mark

March 14, 2018

Codeshare Agreement between Juneyao Airlines and ANA Will Mainly Involve Sino-Japan Trunk Routes Juneyao Airlines, a private-owned airlines in mainland China and the first "Connecting...

Read Time:1 Minute, 51 Second

Industry Marketing Public Relations

MWWPR Appoints Gareth Davies as UK Digital Lead

Anisha Kapoor

March 14, 2018

Davies Brings Expertise in Digital, PR and Integrated Communications to MWWPR MWWPR, a global independent PR agency, has appointed Gareth Davies as VP Digital Strategy...