World Branding Forum

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Merry Joins Growing Creative Department at TBWA, Bringing Experience from Wieden+Kennedy TBWA \ Chiat \ Day New York has announced that Al Merry will join the...

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Tommy Hilfiger Unveils #WhatsYourDrive Featuring Lewis Hamilton

Olivia Pearce

May 10, 2018

Mini-Series from Tommy Hilfiger Sheds New Light on Lewis Hamilton’s Personal Ambitions, What Fuels His Drive to Exceed Expectations, Break Down Barriers and Raise His...

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Featured Marketing News

UEFA and Pepsi Announce Dua Lipa as Opening Ceremony Performer

Olivia Pearce

May 9, 2018

New Rules Singer to Help Fans Celebrate All Things Football with Pepsi at the UEFA Champions League Final UEFA and Pepsi have announced Dua Lipa...

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Industry Marketing

FCBCure Names Tammy Fischer EVP and Co-Managing Director

Anisha Kapoor

May 9, 2018

Fischer Joins Steven Hebert at a Momentous Time for FCBCure FCB Health Network Chief Executive Officer and President Dana Maiman announced that industry veteran Tammy...

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Campaigns Featured News

Budweiser Kicks Off “Light Up the FIFA World Cup” Global Campaign

Olivia Pearce

May 8, 2018May 9, 2018

Budweiser Energises Football Fans with Most Ambitious Beer Delivery Ever, as Drones Drop Budweiser in the Hands of Football Fans Worldwide Budweiser, an Official Beer...

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Branding Featured News

Starbucks and Nestlé Form Global Coffee Alliance

Olivia Pearce

May 8, 2018

Nestlé to Bring Starbucks Packaged Coffee into Regional Markets Globally; Starbucks Brand Portfolio to Be Represented on Nestlé’s Single Serve Capsule Systems, including Nespresso and...

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Industry Public Relations

Shafaat Hussain Appointed to Lead Omnicom PR Group in Singapore

Anisha Kapoor

May 4, 2018

FleishmanHillard, Ketchum, and Porter Novelli Come Together in Key Asia-Pacific Market Integration with Omnicom Group Omnicom Public Relations Group announced that Shafaat Hussain has been...

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Branding Featured News

LEGO DUPLO Launches Interactive Experience on Amazon Alexa

Olivia Pearce

May 3, 2018

LEGO DUPLO Stories Released on Amazon Alexa as Play Starter Inspiration for Youngest Audience and Their Parents Launched in the US and UK, LEGO DUPLO Stories...

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Branding Featured News

Stars Align for British Airways Charity Fundraiser

Olivia Pearce

April 30, 2018May 1, 2018

Comic Relief and British Airways Partnership Has Raised £18 Million since Inception in 2010 A roll-call of stars including Michelle Keegan, Gary Lineker and Rob...

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Industry Marketing

Publicis Media Aligns EMEA and APAC Markets under Single Leadership

Anisha Kapoor

April 30, 2018

Gerry Boyle Made CEO of Publicis Media EMEA and APAC Publicis Media today announced a unified leadership structure across the EMEA and APAC businesses, with Gerry...

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Campaigns Featured News

Coca-Cola and Regal Films Announce Winners of Film Programme

Olivia Pearce

April 27, 2018April 27, 2018

Winning Film from the Coca-Cola and Regal Films Programme to Debut at Regal Theatres across the US Just in time for this summer's hottest blockbuster...

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LG Acquires Global Premium Automotive Lighting Company ZKW Group

Thomas Ng

April 27, 2018June 13, 2023

The €1.1 Billion Deal is the Largest in LG's 60 Year History The Board of Directors of LG Electronics (LG) approved the acquisition of automotive...