World Branding Forum

Read Time:1 Minute, 15 Second

The brand’s inaugural global artiste marketing initiative, Fender Next is a platform to showcase talent representing the new face guitar culture. Fender has launched an...

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Design Featured News

Tapestry Collection by Hilton Unveils 2019 Plans

Deborah Joy Peter

February 27, 2019February 27, 2019

The Tapestry Collection by Hilton portfolio expects to hit impressive milestones and grow its stable of upscale hotels over the next year. The Tapestry Collection...

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Design Featured News

Adidas Originals and Ji Won Choi Revive Classic

Joshua Hughes

February 18, 2019February 19, 2019

Adidas Originals and New York designer, Ji Won Choi, have partnered to create and launch a ready-to-wear capsule collection for women. Adidas Originals has partnered with New...

Read Time:49 Second

Featured Marketing News

Cost Plus Greets Fans with Hello Kitty Goods

Anisha Kapoor

February 13, 2019February 17, 2019

Cost Plus has signed a deal to make available to its shoppers the new Hello Kitty range from Sanrio at its stores and online. Cost...

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5W Public Relations Grows Parenting Division

Anisha Kapoor

February 12, 2019February 12, 2019

5W Public Relations has moved to grow its parenting business with the inclusion of a dedicated team and specialised client solutions. 5W Public Relations has...

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Featured Marketing News Videos

Nickelodeon Teams Up with the NFL

Anisha Kapoor

January 31, 2019January 31, 2019

Nickelodeon has joined forces with the National Football League in line with its Big Game themed project, Double Dare at the Super Bowl. Nickelodeon and the...

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5W Public Relations Partners with London’s PHA

Anisha Kapoor

January 29, 2019February 11, 2019

5W Public Relations and London’s PHA have come together to provide businesses unique multi-regional services in the United States and UK. 5W Public Relations has...

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Branding Featured News

Banyan Tree Joins Le Club Loyalty Programme

Deborah Joy Peter

January 21, 2019February 24, 2019

Banyan Tree has been inducted into the Le Club AccorHotels loyalty programme, which extends to its hotel properties worldwide. Le Club AccorHotels has added Banyan...

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Oracle Gains Naming Rights to Giants Ballpark

Thomas Ng

January 10, 2019January 25, 2019

Releasing AT&T from its contract, the San Francisco Giants have signed a deal which hands Oracle the naming rights to its ballpark. Oracle and the...

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Branding Featured News Videos

Heineken Excites Fans with Non-Alcoholic Brew

Olivia Pearce

January 9, 2019January 25, 2019

The latest from brand, the Heineken 0.0 variant has debuted in United States as a zero-alcohol malt drink designed for mindful beer lovers. Heineken USA...

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Campaigns Featured News Videos

Kiddie Academy Propels Ethos with Learn On

Deborah Joy Peter

January 4, 2019January 4, 2019

Kiddie Academy has developed a national marketing campaign which entails ad spots for television, radio, print, digital, and social media. Educational child care programmes provider,...

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British Airways Gets on Board with Virtual Reality

Thomas Ng

December 31, 2018January 4, 2019

British Airways is offering travellers a 360-degree tour of its Club World cabin using virtual reality to showcase what the upgrade features. British Airways will...