World Branding Forum

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ABInBev honours its Belgian roots by featuring St. Michael, patron saint of Brussels, whose statues are seen all around the city and the famed Grand...

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Campaigns Featured News

LVMH commits alongside the French Ministry for Gender Equality

Olivia Pearce

November 26, 2020November 26, 2020

LVMH Group has responded to a call for action launched by the French Minister for Gender Equality, Diversity and Equal Opportunities Each year, 25 November...

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Advertising Campaigns Featured News

Sainsbury’s reminds people that Christmas dishes are gestures of love

Eliza Jane

November 17, 2020November 17, 2020

Sainsbury's films aim to unite feelings of loss, longing and love, and bring them together with a sense of hopefulness, sharing the message that, no...

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Campaigns Featured News

Disney launches a heart-warming Christmas campaign

Olivia Pearce

November 11, 2020

Disney's Christmas campaign celebrates 40-year partnership with Make-A-Wish Disney EMEA has launched its 2020 festive campaign ‘From Our Family To Yours’, including its first-ever Christmas...

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Campaigns Featured News

Secret Deodorant keeps women’s hockey afloat during COVID-19

Olivia Pearce

October 23, 2020

Secret leads the charge for equality in Canada’s beloved sport with the largest corporate commitment ever made in North American professional women’s hockey history Secret...

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Campaigns Featured News

OREO fosters inclusivity with PFLAG National in their latest campaign

Eliza Jane

October 19, 2020

OREO continues #ProudParent campaign with release of new film and first-of-their kind limited edition cookies OREO, with the support of PFLAG National and their shared...

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Campaigns Featured Marketing News

Hilton launches its global marketing campaign, “To New Memories”

Olivia Pearce

October 13, 2020October 14, 2020

The spot depicts a series of reconnection moments consumers have been missing, highlighting the new memories waiting to be made with Hilton Hilton has announced...

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Design Featured News

Reebok partners Boston Farm to offer first plant-based performance shoe

Olivia Pearce

September 30, 2020

Reebok joins top seed in industry pursuit to reduce petroleum-based plastics Reebok, fitness company is partnering with Boston-area based Siena Farms, to launch Forever Floatride...

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Campaigns Featured News

Orange and Publicis Conseil gives a second life to old phones

Eliza Jane

September 29, 2020September 29, 2020

Orange raises awareness of the environmental impact of equipment, particularly with mobile phones, which are made of plastic and glass, but also of non-renewable natural...

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Shell and Microsoft form alliance to help address carbon emissions

Thomas Ng

September 25, 2020

Shell’s supply of renewable energy will help Microsoft deliver on its renewable energy supply goals and its broader ambition to be carbon negative by 2050...

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Design Featured News

Lee to attract Gen Z fans with past-meets-the-present collection

Olivia Pearce

September 16, 2020

Lee introduces a reimagined assortment for a new generation Lee, the iconic apparel brand known for its timeless denim style and innovative apparel, has announced...

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Campaigns Featured News

Pony Malta launches ‘Usernames Against Bullying’ with MullenLowe SSP3

Olivia Pearce

September 14, 2020June 13, 2023

Pony Malta’s intention is to affect change, by creating a platform to share tools, research and ideas for players to change their behaviour, hoping to...