World Branding Forum

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Gillette Venus is enlisting 10 female directors to contribute their perspective on the power of female creativity In the world of marketing, less than seven...

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Featured Marketing News

BET Networks and WP Narrative_ Let Fans Explore the Mind of Bobby Brown

Nathaniel Mark

August 22, 2018

HARLEM WEEK Art Installation and Interactive Experience celebrates the premiere of “The Bobby Brown Story” BET Networks and WP Narrative_, a creative and technology brand...

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Branding Featured News

FIFA Nets Most Retweeted Tweet with #FIFAStadiumDJ Competition

Olivia Pearce

July 11, 2018

Results of #FIFAStadiumDJ voting have been added to the FIFA Stadium Playlist on Spotify FIFA has netted its most retweeted tweet ever thanks to the...

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Advertising Featured News

Hyundai Marketing Plan Preps for All-New Veloster’s Appearance

Joshua Hughes

June 15, 2018

New Ant-Man and The Wasp-inspired Hyundai commercial captures an awkward stoplight exchange featuring the all-new 2019 Veloster Turbo The all-new Hyundai Veloster will be making...

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Campaigns Featured News

Michelob ULTRA Celebrates Father Figures with #UTRADAD Campaign

Olivia Pearce

June 11, 2018

Michelob ULTRA pays tribute to coaches, mentors and others who play the role of #ULTRADAD, and forges new partnership with Up2Us Sports Michelob ULTRA, an...

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Advertising Featured News Videos

Hyundai Celebrates Stories of Purposeful Living in Kona Content Series

Joshua Hughes

May 22, 2018

Three-episode series by Hyundai showcases the brand's new Kona, featuring stories from vloggers and travellers In support of the 2018 Kona launch, Hyundai Motor America...

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Campaigns Featured News

National Geographic Launches ‘Planet or Plastic?’ Multiyear Initiative

Olivia Pearce

May 18, 2018

National Geographic asks people to take simple steps to reduce single-use plastic; hosts three-day takeover on social channels featuring Zooey Deschanel As the amount of...

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Campaigns Featured News

Beko Raises a Staggering €1,000,000 in 11 Days for UNICEF

Olivia Pearce

May 14, 2018May 14, 2018

Campaign by Beko Aims to Help Tackle Childhood Obesity with #EatLikeaPro Initiative Home appliances brand, Beko, recently set out on a mission to raise awareness...

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Campaigns Featured Marketing News

Wonderful Pistachios “Sometimes, Naked Is Better” Campaign Is a Head-Turner

Olivia Pearce

May 9, 2018

First-Ever Marketing Campaign by Wonderful Pistachios for Its No Shells Brand Uses Nude Figure to Make a Point Wonderful Pistachios, an American snack brand, launched...

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Campaigns Featured News

John Frieda Taps Camila Mendes in Empowering Hair Campaign

Olivia Pearce

April 12, 2018May 8, 2018

Riverdale Actress Joins John Frieda Hair Care in Building Community of Empowered Women Who Have Something to Say Camila Mendes, leading actress and style star,...

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Campaigns Featured News

Minute Maid Celebrates the Good in Everyday Family Moments

Olivia Pearce

April 10, 2018

Many Parents Are Not Being Real on Social Media According to a Survey Commissioned by Minute Maid Parents today see picture-perfect families everywhere, especially in...

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Campaigns Featured News

Febreze ONE Partners with Tamera Mowry as She Opens Her Home

Olivia Pearce

April 9, 2018May 8, 2018

The Actress, Co-Host, and Mother Of Two Invites Fans To See How She Maintains Her Favourite Living Spaces Through The Febreze “One Happy Home” Video...