World Branding Forum

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Taco Bell Canada has secured a partnership with Toronto designer, Hayley Elsaesser, for the design of its TaCoat winter offering. Taco Bell Canada has partnered...

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Branding Campaigns Featured News Videos

Pepsi Sparks Global Passion Moments with Football Push

Olivia Pearce

February 8, 2017February 8, 2017

To support its UEFA Champions League partnership, Pepsi has launched a global football campaign set to run in nearly 75 countries. Currently in the second...

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Advertising Featured News Videos

Wix Stars Jason Statham in #DisruptiveWorld Campaign

Joshua Hughes

February 2, 2017February 2, 2017

Wix has kick-started its #DisruptiveWorld series starring Gal Gadot and Jason Statham, in conjunction with the brand’s Super Bowl campaign. Cloud-based web development brand, Wix,...

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Featured Marketing News Videos

Audi Champions Pay Equality with Daughter Spot

Deborah Joy Peter

February 1, 2017February 1, 2017

Striving to #DriveProgress and promote pay equality in the workplace, Audi has returned with a new Super Bowl commercial titled Daughter. Audi has created a...

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Industry Marketing News Social Media

Hootsuite Names Coyne as EMEA General Manager

Anisha Kapoor

January 27, 2017

Hootsuite, a social media management platform, has appointed Rob Coyne as General Manager for Europe, Middle East and Africa (EMEA). He will be responsible for...

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Marketing News Social Media

Nissan and Amazon Launch Online Store for Outdoor Lovers

Thomas Ng

January 18, 2017January 19, 2017

Unique, Out-of-the-World Products Provide Customers Exhilarating Outdoors in The Comfort of Their Own Home Nissan Motor has launched "Nissan Xtreme Collection", an online store themed...

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Advertising Featured News Videos

Jason Statham and Gal Gadot Star in Super Bowl Ad by Wix

Anna Yuu

January 18, 2017January 19, 2017

51st Super Bowl Campaign to be Launched by Wix via YouTube Live and Facebook Live Wix.com returns to the Super Bowl with an action-packed campaign...

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Advertising Featured News Social Media

Mountain Dew Launches New “Do The DEW” Campaign

Joshua Hughes

January 10, 2017January 13, 2017

Pro-Skateboarder Sean Malto Stars in the First Ad from the 2017 Campaign Series Featuring Athletes Mountain Dew kicked off 2017 with a new global "Do...

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Campaigns Featured News Social Media

Simit Sarayi Goes Mobile with Circle of Love Push

Deborah Joy Peter

December 29, 2016December 29, 2016

London-based café chain, Simit Sarayi, has started its Circle of Love push, introducing mobile users to its Buy One, Share One promotion. Global Turkey-inspired bakery...

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Branding Campaigns Featured News

British Airways Launches BA Holidays for January Sale

Olivia Pearce

December 23, 2016December 23, 2016

British Airways has rolled out a major push to promote its biggest sale of the year, with discounts on flights to more than 100 destinations....

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Branding Campaigns Featured News

Campbell Launches Well Yes! Line with Creative Push

Olivia Pearce

December 20, 2016December 20, 2016

Campbell has introduced a line of nine new soup varieties called Well Yes!—which launches with a campaign created by BBDO New York. Campbell Soup Company...

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Advertising Featured News Videos

Bris Child-Counselling Bot and Christmas Ad Debut

Joshua Hughes

December 15, 2016December 16, 2016

Swedish helpline, Bris, has released a PSA video which introduces its new chat bot service designed to help kids dealing with loneliness. Swedish helpline, Bris,...