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Specialist Industrial Marketing PR firm adds to Finn Partners offices in NY, Asia and Europe
Global marketing and communications firm, Finn Partners, today announced it has reached an agreement to acquire ABI Marketing Public Relations, a global marketing and PR firm focused on industrial and trade markets, serving B2B clients. Alan Isacson, the founder and CEO of ABI, will assume the title of Managing Partner, ABI, a Finn Partners Company.
“Growing our international operations is a priority for us, and having Alan and his team join Finn Partners is a strategic acquisition which takes us up another step to offer global marketing and PR services to our current and future clients,” said Peter Finn, founding partner of Finn Partners.
Finn said that ABI’s roster of clients range from multi-billion dollar, global organisations to entrepreneurial, regionally-focused companies. “The firm’s capabilities include a range of brand marketing, content marketing and thought leadership services, so we’re very much in sync and delighted to enhance our global resources by having ABI join the Finn Partners family,” he added.
Founded in 1980, Isacson grew the business to include offices in New York, London, Frankfurt, Singapore and Shanghai. The firm’s in-house, multi-lingual capabilities include German, Italian, French, Spanish, Polish, Romanian, Portuguese, Russian, Mandarin, and Japanese. Areas of specialisation include packaging, food and beverage, life sciences, chemical, plastic, automotive, aerospace, and environmental sectors.
“ABI is excited to join the Finn Partners community,” said Isacson. “For the last three decades, we have deeply rooted ourselves in the industrial and trade sectors, resulting in a unique perspective and ability to help clients accelerate growth and strengthen their brands. By combining our strengths and international footprint with Finn Partners, we can jointly deliver even greater value to our clients.”
The Finn/ABI deal was facilitated by Gould + Partners.
Image: (L to R) Alan Isacson, Managing Partner, ABI, a Finn Partners Company and Peter Finn, Founding Partner, Finn Partners.
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