Read Time:1 Minute, 2 Second

Biotherm Homme Grows Aquapower with Beckham

June 21, 2017June 21, 2017

Biotherm Homme and global ambassador, David Beckham, have unveiled new Aquapower products with a digital campaign in Madrid. Biotherm Homme has introduced the latest additions...

Read Time:2 Minute, 0 Second

Advertising Featured News Videos

The Summer Sprite Cold Lyrics Series Raps into Town

Joshua Hughes

June 21, 2017June 21, 2017

Sprite is adding new flavour to an iconic campaign with the debut of its Cold Lyrics Series featuring six rappers and limited-edition products. The brand’s...

Read Time:1 Minute, 12 Second

Branding Featured News

Wella Adds Colour to Global Brand with Sophie Turner

Anisha Kapoor

June 21, 2017June 21, 2017

Coty has named Sophie Turner ambassador for Wella Professionals. She will represent the brand in global campaigns and debuts from July. Coty has named Sophie...

Read Time:1 Minute, 29 Second

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Dell Signs Spider-Man Deal to Launch Global Campaign

Joshua Hughes

June 20, 2017June 20, 2017

Dell and Sony Pictures have partnered to roll out a 360-degree global marketing push featuring a television spot and other key highlights. Dell has teamed...

Read Time:1 Minute, 6 Second

Branding Campaigns Featured News

Coach Takes a Ride with Selena Gomez for the Fall

Olivia Pearce

June 20, 2017June 20, 2017

Coach has appointed Selena Gomez as the brand ambassador for its fall advertising push, with the artiste to star in three promotional videos. Coach has...

Read Time:45 Second

Featured Marketing News

Burger King Shakes it Up with Lucky Charms Treat

Deborah Joy Peter

June 20, 2017June 20, 2017

Burger King has partnered with cereal brand, Lucky Charms, to add a new milkshake to its menu at participating outlets across America. Burger King has introduced...

Read Time:1 Minute, 7 Second

Featured Industry News Technology

Wunderman Partners with Salmon for New Division

Thomas Ng

June 20, 2017June 20, 2017

Wunderman is beefing up its global offering with the addition of a new division launched in partnership with ecommerce consultancy, Salmon. Wunderman has launched a...

Read Time:1 Minute, 35 Second

Advertising Featured News Videos

Coca-Cola Leads Canada 150 Push with Television Spot

Joshua Hughes

June 19, 2017June 19, 2017

Coca-Cola has launched Canada 150, a campaign celebrating its long-standing heritage in said market with the rollout of a series of initiatives. Coca-Cola has rolled...

Read Time:59 Second

Branding Featured News Social Media Videos

Honda Sends Purrfect Reminder via Insta-Famous Cat

Olivia Pearce

June 19, 2017June 19, 2017

Honda is promoting its Genuine Parts and Service offering via a social media campaign starring Instagram cat sensation, Pompous Albert. Honda has created a social...

Read Time:1 Minute, 41 Second

Jaguar Drives Engineering Talent Hunt with Gorillaz

Thomas Ng

June 19, 2017June 19, 2017

Jaguar Land Rover and Gorillaz have partnered to launch a hunt for choice engineering talent via the band’s app using Alternate Reality. Jaguar Land Rover...

Read Time:1 Minute, 0 Second

Featured Marketing News Videos

Match Group Has Love for Singles Over 50 in Europe

Deborah Joy Peter

June 19, 2017June 19, 2017

Match Group has created a new dating brand targeting singles over 50 in Europe. The launch campaign debuts first in France and the UK. Match...

Read Time:1 Minute, 7 Second

Design Featured News Technology

Samsung Turns Television into Art with The Frame

Thomas Ng

June 16, 2017June 16, 2017

Samsung Electronics America has transformed television viewing with The Frame, which offers both entertainment and art for the home. Samsung Electronics America has unveiled The...