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Cadbury Calls on Virtual Heist
The heist of a lifetime is about to happen in the UK. Cadbury and VCCP London have locked Wispa Gold Salted Caramel bars away...
Calbee’s Newly Rebranded Harvest Snaps Appoints Cutwater as Digital Creative Agency of Record
Agency naming reinforces major brand transformation as well as signals digital and social overhaul
Harvest Snaps, the original better-for-you (BFY) snack and flagship brand of...
Newly Rebranded Discover Boating and Agency of Record, Cutwater, Honor Next Generation of Boaters
Debut campaign celebrates boaters from all backgrounds in an open invitation to explore life in, on, and under water
Discover Boating, powered by the National...
Lush to stop some social media until it’s ‘safer’
Lush said that they will be shutting down their Instagram, Facebook, TikTok and Snapchat pages. The new policy will be rolled out across all...
Crazy frog to bring-bring his name back
Everyone’s favourite blue animated amphibian Crazy Frog, will be riding his imaginary motorcycle back onto our screens via YouTube on December 10th
It has been...
Macy’s encourages kids and their families to dust off in new campaign
Macy's encourages kids and their families to dust off and head back in style after lengthy lockdowns and a disrupted school year
This school year,...
Ralph Lauren announce first-of-its-kind global partnership with G2 Esports
Ralph Lauren and G2 launches a series of digital-first activations on TikTok and Twitch, as well as global campaigns and events
Global luxury fashion brand...
Pampers inspires and reminds parents of their infinite capacity for love
Pampers’ Million Acts of Love film looks at the story through the lens of a parent’s journey and speaks to how challenges can help...
MTN DEW and LeBron James unveil first-ever ad campaign
MTN DEW's ad playfully imagines the life of LeBron James if he chose to snooze in the mornings, juxtaposing the alternate reality of the...
Skullcandy launches “Sound Without Boundaries” campaign
Skullcandy encourages consumers to break boundaries through multifaceted influencer personalities, nonprofit support, unique product collaborations and compelling content
Skullcandy Inc., the #1 selling brand...
Clorox partners Billy Porter in reinventing spring cleaning as self-care
Clorox's campaign empowers consumers to reclaim the glow in their chateau with the exuberant declaration of "YAS CLEAN!"
With spring upon us, Clorox Scentiva and...
5WPR announces creation of NFT Specialty Public Relations Practice
The specialty focus is an expansion of 5WPR's recently announced cryptocurrency division
5W Public Relations (5WPR), one of the largest independently-owned PR firms in the...