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Johnnie Walker Gets Ahead with Joy Will Take You Further
The brand 'keeps walking' with biggest ever global investment to drive the next decade of growth for the marque
Scotch whisky heavyweight, Johnnie Walker, has unveiled its...
Johnnie Walker Launches New Global Ad Campaign
Johnnie Walker, the world's leading Scotch Whisky brand, has launched a new global advertising campaign bringing to life the unique character of four of...
Häkkinen teams up with Johnny Walker for Ryder Cup campaign
Famous for driving of a different kind, two-time world drivers' champion and Johnny Walker Global Responsible Drinking Ambassador, Mika Häkkinen, took time out from...
Diageo partners MullenLowe Profero in latest initiative for Father’s Day
Diageo invests in personalisation as part of a three-pronged marketing strategy that includes building excitement amongst existing customers to create loyalty
Diageo, a British multinational...
TBWA Names James Sowden Chief Strategist
TBWA in New York has announced the entry of former BBH veteran, James Sowden, who joins TBWAChiatDay as Chief Strategy Officer.
TBWA has hired James Sowden...
World Branding Awards 2018 Celebrates 270 Winners in London
BMW, Cartier, Lego, Louis Vuitton, Nescafé, and Rolex among 270 Winners of the 2018 World Branding Awards at Kensington Palace.
LONDON, October 31, 2018 –...
Nick and Ric Offerman Celebrate Father’s Day with Lagavulin
My Tales of Whisky content series by Lagavulin releases new video in honour of Father's Day
The apple doesn't fall far from the tree in...
Diageo Launches Single Biggest Investment in Scotch Whiskey Tourism
New Johnnie Walker Global Brand Attraction and Distillery by Diageo Upgrades to Grow Appeal of Scotch
Diageo announces a £150 million investment over three years...
Carey Watkins’s Globetrotting Adventure For the Best Cocktails
New Travel Documentary Series On The Ultimate Guide To Better Drinking
Aspiring Australian musician and drinks enthusiast Carey Watkins who lives in Los Angeles was selected...
#LoveScotch by USL-Diageo Drinks to Bangalore Revelry
#LoveScotch celebrates Scotch as the world’s finest whisky, with 95 million cases sold in 256 countries. LiveInStyle.com is the campaign’s digital partner.
India’s Scotch-Whisky company, USL-Diageo...
TBWA Fills President Role for Los Angeles
Erin Riley brings to the TBWA role over 15 years of experience across multiple industries as well as brand, agency, and start-up cultures.
TBWAChiatDay has...
Museum of Brands Relocates to New London Home
The Museum is a charity dedicated to educating and entertaining the public on how branding and packaging permeates our lives.
The Museum of Brands, Packaging...