World Branding Forum

Advertising Branding Featured News

August 5, 2020

OLIO's campaign aims to make the most of the sense of community many have felt during the pandemic and aims to show how easy it...

Read Time:3 Minute, 1 Second

Coca-Cola introduces its first sip of Coca-Cola with Coffee

August 5, 2020

Coca-Cola With Coffee is the latest output of the company’s “lift and shift” strategy to scale successful beverage innovations from market to market via an...

Read Time:1 Minute, 24 Second

Industry News

5WPR announces the addition of its HR Technology Speciality Division

Anisha Kapoor

After seeing an increase in clients in the space, 5WPR creates a speciality sub-practice within the agency to focus on HR tech client's unique needs...

Read Time:2 Minute, 12 Second

Campaigns Featured News

AXE helps teens “Smell Ready” for an unpredictable dating scene

Campaigns Featured Marketing News

Axe has recruited Russell Westbrook and a crew of 10+ creators to produce their own takes on "Smell Ready" AXE bodyspray brand is stepping in...

Read Time:2 Minute, 37 Second

Lexus Keeps the Light Alive in the launch of its latest convertible

Lexus's national marketing campaign launches the first-ever LC 500 Convertible Lexus has unveiled a new marketing campaign to launch its first convertible in almost five...

Read Time:2 Minute, 40 Second

Campaigns Featured News

Sennheiser partners MullenLowe in its latest audio experience

Thomas Ng

Branding Featured Marketing News

Sennheiser's campaign is specifically designed to test the three crucial elements in any pair of headphones German audio specialist, Sennheiser, believes its edge is that...

Read Time:2 Minute, 8 Second

Rihanna launches Fenty Skin in partnership with Kendo Brands

August 3, 2020

"Fenty Skin is my vision of the new culture of skincare – I wanted to create amazing products that really work, that are easy to...

Read Time:2 Minute, 39 Second

Branding Featured News

Unilever and Algenuity partner to explore use of microalgae protein

August 3, 2020August 3, 2020

The partnership delves into the huge potential microalgae bring in innovating future foods for Unilever’s plant-based portfolio Unilever and biotech start-up Algenuity have announced a...

Read Time:3 Minute, 9 Second

Featured Marketing News

Asics releases its revolutionary face cover for runners

Campaigns Featured Marketing News

August 3, 2020

The Asics Runners Face Cover has been designed by the Asics Institute of Sport Science specifically for runners with performance, comfort, and protection at the...

Read Time:1 Minute, 32 Second

Kia Motors introduces it’s latest sedan with a daring triple threat stunt

August 3, 2020

Kia Motors drives its latest marketing campaign in a daring stunt performed by professional stunt drivers To introduce the brand's most powerful midsize sedan ever,...

Read Time:2 Minute, 9 Second

Branding Featured News

Pampers announces the launch of its new diaper innovation