Read Time:2 Minute, 45 Second

PepsiCo to improve access to soccer in underserved communities

April 29, 2021

Building upon its UEFA Champions League partnership, PepsiCo, Lay's and Gatorade announce "Team of Champions," supporting 11 local organisations with the gift of the game...

Read Time:3 Minute, 10 Second

Campaigns Featured News

Foot Locker raises awareness for autism in its latest collaborations

Eliza Jane

April 28, 2021

Foot Locker looks to raise awareness for autism through two unique product collaborations with Puma and Diadora Foot Locker, Inc. is taking a big step...

Read Time:1 Minute, 2 Second

Advertising Campaigns Featured News

Meiji America launches “Hungry Panda? Hello Panda!” campaign

Joshua Hughes

April 27, 2021April 28, 2021

Meiji's light-hearted, comedic campaign spotlights a series of teens solving unsatisfying snacking moments with the help of a friendly giant panda Snacking is a big...

Read Time:1 Minute, 37 Second

Campaigns Featured News

SHEBA brand releases a sleep-inducing ad for cat parents everywhere

Olivia Pearce

April 26, 2021

SHEBA Brand is making it easier to protect their sleep with new custom content designed to help them get back to dreamland Over the past...

Read Time:4 Minute, 24 Second

Campaigns Featured News

Levi’s raises environmental awareness in its latest spring campaign

Olivia Pearce

April 22, 2021

The global ad campaign fuses Levi's longstanding commitment to making quality clothing that lasts for generations with the passion of six icons and activists working...

Read Time:2 Minute, 20 Second

Campaigns Featured Marketing News

Amstel ULTRA serves up global partnership with tennis star, Rafael Nadal

Joshua Hughes

April 21, 2021

In his first beer partnership, Rafael Nadal will represent Amstel ULTRA and Amstel 0.0 over the next three years, as the brands expand into new...

Read Time:2 Minute, 21 Second

Campaigns Featured News

Vans announces new global commitments to environmental sustainability

Olivia Pearce

April 21, 2021

Vans creative approach to sustainability leads the industry with regenerative rubber initiative to reduce global environmental impact Vans, the original action sports brand and global...

Read Time:2 Minute, 30 Second

Campaigns Featured News

OPPO and Mo Salah invites UAE fans to #CaptureTheSpirit of Ramadan

Eliza Jane

April 20, 2021

OPPO and football superstar Mohamed Salah invite consumers in the UAE to reflect on the 'spirit of Ramadan' with a #CaptureTheSpirit creative video campaign As...

Read Time:4 Minute, 7 Second

Branding Featured News Technology

Apple powers ahead in new renewable energy solutions

Thomas Ng

April 20, 2021

A new energy storage project marks the next frontier of Apple’s efforts to become carbon neutral for its supply chain and products by 2030 Apple...

Read Time:2 Minute, 13 Second

Campaigns Featured News

Taco Bell partners TerraCycle to recycle hot sauce packets

Joshua Hughes

April 20, 2021April 20, 2021

The initiative is a first in the quick service restaurant industry and will give new life to the currently single-use hot sauce packets as Taco...

Read Time:2 Minute, 18 Second

Campaigns Featured News

Old Navy announces sustainability commitments and its latest initiative

Olivia Pearce

April 19, 2021April 19, 2021

Old Navy aims to eliminate the use of plastic shopping bags in the US and Canada stores by 2023 Old Navy has announced the elimination of plastic...

Read Time:2 Minute, 31 Second

Campaigns Featured News

Wrangler unveils its global sustainability platform, ‘WeCare Wrangler’

Olivia Pearce

April 19, 2021

The platform reaffirms the Wrangler brand’s commitment to sustainability and coincides with the launch of a new eco-friendly green jean offering Wrangler, a global icon...