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Wiivv has joined forces with Dr. Scholl’s to deliver custom 3D-printed insoles to customers within the United States via a smartphone app.
Footwear technology provider, Wiivv, has partnered with Dr. Scholl’s to help expand the seasoned shoemaker’s 112-year footcare operation into the custom 3D-printed insoles business. A simple smartphone app enabling the on-demand personalisation of design and order in now available to consumers.
Thanks to Wiivv Fit technology, Dr. Scholl’s 3D-printed insoles can be mapped from 400 points on the feet. Therefore, users of said mobile application won’t have the leave the comfort of their homes. An individual foot profile is captured with a phone to create customised footwear for an audience of one.
Wiivv was a runner-up in the TechCrunch Hardware Battlefield competition hosted three years ago at the Consumer Electronics Show in Las Vegas. Simultaneously running its first and successful Kickstarter campaign to produce 3D-printed custom insoles, it is when the two brands became acquainted.
With the new alliance, custom 3D inserts from Dr. Scholl’s are available today in three-quarter and full-length models. The app is downloadable via the App Store or Google Play. For further information, shoppers can go online. The new footcare offering is accompanied by a 30-day money-back guarantee.
“What we have pioneered is helping Dr Scholl’s scale its business and meet the needs of consumers who are beginning to understand the benefits of custom for the body. We are a technology company but exist to add meaningful years to people’s lives,” said Shamil Hargovan, Wiivv Co-founder and CEO.
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