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Stuart Weitzman transforms look for the brand new season with fresh releases and a push created for the US, Canada, Europe, and Asia.

Stuart Weitzman has released its Fall/Winter 2017 campaign featuring Gigi Hadid. Shot by fashion photographer, Mario Testino, the black-and-white images from the push deliver the brand’s visual vocabulary and showcase the essential silhouettes for the season.

Capped in a Shay Ashual wig, the brand ambassador takes on a new look, obscuring her famed tousled golden locks. Meanwhile, her faux-pixie inspired by Jean Seberg’s character in the 1960’s French classic, Breathless, puts a chic twist on the Stuart Weitzman rollout.

The deconstructed styling affords a sharp contrast to the stretch over-the-knee TIEMODEL and CLING ankle boot variants now available for sale via the website. The global initiative will launch in several key markets including the United States, Canada, Europe, and Asia.

A behind-the-scenes video and additional creative content will roll out online and at boutiques worldwide.

About Post Author

Deborah Joy Peter

Staff journalist, World Branding Forum.
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