The Samsung takeover marks the group’s investment in said industry, expanding its portfolio to include ultra-premium home appliances. Samsung Electronics America has entered into a...
The new Burger King offering goes nationwide after a recent local debut, and will feature at participating restaurants from 15 August. Burger King has put...
The leadership appointment by Weber Shandwick will see Wayne Hickey advise clients across the firm’s North American portfolio. Weber Shandwick has welcomed on board Wayne...
Luxury fashion marque, Bottletop, has launched a design collection featuring intricate hand craftsmanship set to display at the Olympics. British-rooted luxury fashion brand, Bottletop, has...
AMV BBDO and Siegel+Gale have been appointed to lead the rebrand initiative surrounding Northern England’s Auckland Castle. Auckland Castle Trust has picked AMV BBDO and...
The group’s new name will convey the brewing credentials of Diageo label and its commitment to the broad category of premium beer. Diageo is changing...
Vietnamese resort, Hyatt Regency Danang, has launched the tourist package, Explore, to immerse travellers in the re-discovery of Hoi An. Vietnam’s Hyatt Regency Danang Resort...
Stubborn Soda has partnered with The Walking Dead’s Robert Kirkman and Skybound Entertainment to launch the brand’s campaign. Stubborn Soda, a new line under PepsiCo,...
The Say Yes to the Dress star has partnered with Nutrisystem for a campaign set to include traditional and social media components. Weight loss giant,...
The re-imagined Crystal Cruises website and its content walk travellers through vacation planning and discovery with easy-to-use tools. Crystal Cruises has redesigned its website to...
The full-service agency has had a partnership with global marketing communications network, Grey Group, since the early 1990s. Grey Group has acquired a majority stake...
Entitled Built to Perform, the Bridgestone campaign depicts the many parallels between elite athletic performance and the brand’s innovation. Bridgestone Americas is celebrating the Rio 2016...