News Archives | World Branding Forum

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Johnson & Johnson and social outfit, DoSomething, partner for Give a Spit about Cancer campaign featuring actor, Hannibal Buress. Johnson & Johnson and DoSomething have...

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Branding Design Featured News

Hilton Garden Inn Tweaks Design with Magnolia

Olivia Pearce

March 22, 2017March 22, 2017

Hilton Garden Inn has introduced a new design approach featuring six customisable prototype options with developers and revenue in mind. Hilton Garden Inn has revamped...

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Featured Marketing News

Gillette Venus Softens Her Shave with ComfortGlide

Deborah Joy Peter

March 22, 2017March 22, 2017

Gillette Venus has released its ComfortGlide razor for women, which features three scents namely Freesia, White Tea, and Vanilla Crème. Gillette Venus has launched ComfortGlide,...

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Featured Marketing News

Hardee’s Rolls Out Aporkalypse Burrito and Biscuit

Anisha Kapoor

March 22, 2017March 22, 2017

In creative partnership with its ad agency, Hardee's has released a brand new menu offering called the Aporkalypse Burrito and Biscuit. Hardee's has added to...

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Featured Marketing News

Maltesers Rolls its Light Side into the United States

Deborah Joy Peter

March 21, 2017March 21, 2017

Mars Chocolate North America has launched Maltesers in the United States and is using a marketing campaign to support the premiere. Mars Chocolate has launched...

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Branding Campaigns Featured News

InterContinental Redefines Travel for Crowne Plaza

Olivia Pearce

March 21, 2017March 21, 2017

InterContinental introduces We're All Business, Mostly global brand platform as part of the group's Crowne Plaza Accelerate programme. InterContinental has launched its largest Crowne Plaza consumer...

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Featured Marketing News

Bioré Skincare Extends Shay Mitchell’s Ambassadorship

Anisha Kapoor

March 21, 2017March 21, 2017

Actress Shay Mitchell will continue her partnership with Bioré Skincare. She will serve as the brand’s ambassador for 2017. Bioré has moved to retain actress...

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Advertising Featured News

Majestic Athletic Debuts My Team My Colors Campaign

Joshua Hughes

March 21, 2017March 21, 2017

Majestic Athletic invites its ambassadors to paint a canvas depicting their MLB city using their team colours and the tools of their trade. Majestic Athletic...

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Advertising Featured News Videos

Domino’s Tracker is the Star in New Commercials

Joshua Hughes

March 20, 2017

Ads pay tribute to iconic 'Ferris Bueller' countdown scene to spotlight Domino's Tracker technology Domino's Pizza is launching a new series of commercials today in...

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Campaigns Featured News

Nikon Showers Love on New York in New Campaign

Olivia Pearce

March 20, 2017March 20, 2017

Nikon's Newest Campaign "Love Letters from the N Line" Celebrates the Things We Love About New York City Through Amazing Images Today, Nikon unveiled its...

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Industry Public Relations

PRWeek U.S. Names Weber Shandwick Agency of the Year

Anisha Kapoor

March 20, 2017

Chief Reputation Strategist Leslie Gaines-Ross Awarded Outstanding Agency Professional Weber Shandwick, one of the world's leading global communications and engagement firms, was named 2017 Large...

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Campaigns Featured News

Burger King is 2017 Cannes Lions Creative Marketer of the Year

Joshua Hughes

March 17, 2017March 17, 2017

The Burger King brand has been awarded Creative Marketer of the Year in 2017 by the Cannes Lions International Festival of Creativity The “Creative Marketer...