News Archives | World Branding Forum

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Photographer and Rapper Collaborate with Footaction to Talk about Culture, Music, and Style Footaction, a men's lifestyle brand part of Foot Locker, partnered with photographer...

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Branding Featured News

Toys”R”Us to Wind Down US Business

Olivia Pearce

March 16, 2018May 8, 2018

After 70 Years of Service, Toys"R"Us Seeks Court Approval to Liquidate All Inventory of US Stores Toys"R"Us, a toy company, announced that it has filed...

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Advertising Campaigns Industry Marketing

Common Ground Partners with Google in “Little by Little” Launch

Olivia Pearce

March 16, 2018May 8, 2018

Campaign by Common Ground Rooted in Truth that Exponential Change Is Possible through Repeated Little Acts by Largest Generation Launched by six of the world's...

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Advertising Industry Marketing

UK Maintains Leader Status Among Business Leaders Finds WPP Survey

Anisha Kapoor

March 16, 2018

Brand UK Survey by WPP Shows UK Maintains Major Leader Status Amongst Global Business Leaders and Citizens Despite Brexit Impact As Britain continues to untangle itself...

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Featured Marketing News

BMW M Celebrates 20 Years as Official Car of MotoGP

Nathaniel Mark

March 15, 2018March 15, 2018

BMW and BMW M Have Been Partners of MotoGP Organisers Dorna Sports Since 1999 A special MotoGP season gets underway for BMW M at the “Losail...

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Campaigns Featured News

IKEA Food Waste Initiative Saves One Million Meals

Olivia Pearce

March 15, 2018

Enthusiastic and Dedicated Co-workers and Simple Technical Solution are Key Factors in IKEA Food Waste Initiative Being careful with resources is a core value for...

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Campaigns Featured News

Nike Releases “The Ball Makes Us More” Film Campaign

Olivia Pearce

March 15, 2018

Film Campaign Coincides with 20 Year Partnership between Nike and FC Barcelona Nike recently released its campaign film, The Ball Makes Us More, celebrating the special...

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Industry Public Relations

BMF Media Group Acquires Lifestyle PR Firm LFB Media

Anisha Kapoor

March 15, 2018June 13, 2023

Acquisition by BMF Media Includes New Shared Headquarters and Expanded Regional Offering in Los Angeles, Miami, Austin, and London Offices The BMF Media Group, an...

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Featured Marketing News

Juneyao Airlines and ANA Launch Codeshare and Flyer Partnership

Nathaniel Mark

March 14, 2018

Codeshare Agreement between Juneyao Airlines and ANA Will Mainly Involve Sino-Japan Trunk Routes Juneyao Airlines, a private-owned airlines in mainland China and the first "Connecting...

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Featured Marketing News

BMW Brings Drone Racing League to BMW Welt in Munich

Nathaniel Mark

March 14, 2018

More People Around the World are Discovering a Passion for Drone Racing with BMW and Drone Racing League Collaboration BMW is collaborating with the Drone...

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EV Group and IBM Sign Laser Debonding Tech Agreement

Thomas Ng

March 14, 2018

Technology from IBM helps EV Group Implement Designs that Address Industry's Critical Requirements for Temporary Bonding and Debonding EV Group (EVG), a supplier of wafer...

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Industry Marketing Public Relations

Drum Agency Acquires CO&P Integrated Marketing

Anisha Kapoor

March 14, 2018

Atlanta-based Firm, CO&P Integrated Marketing, will Lead US and International Public Relations Services for Drum Agency After 15 years as an independent firm based in...