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The newly named Chief Client Officer has relocated to New York to accept the job offer and replaces Adam Komack who has been promoted to Global Account Director for Dell
Former ZenithOptimedia (ZO) UK Managing Director, Tom Cijffers, has been appointed by MediaCom USA to fill the role of Chief Client Officer. The industry veteran steps into the said capacity after a 16-year stint fulfilling roles of increasing responsibility throughout his tenure with the company.
Most recently, he was promoted from MD, Client Service for ZenithOptimedia Worldwide to Managing Director for Zenith UK, at which point, he was also named a member of the combined UK and worldwide management board. Joining the agency in 1999, he was charged with overseeing client solutions which entailed developing media, advertising, and brand strategies as well as implementation throughout the ZO network.
His experience spans multiple industries including CPG, automotive, financial services, personal technology, and consumer durables. Clients have included Reckitt Benckiser, Mars, Toyota/Lexus as well as Zurich Financial. Cijffers and his family have relocated to New York with his appointment is effective immediately. He fills a role vacated by Adam Komack, who became MediaCom’s Global Account Director on Dell early this year.
“If I revealed how many candidates I saw for this role, no one would believe me. We have an appetite to be the best for the best marketers in the world; it’s just that simple. Tom was the person whom we believed could both inspire and help our clients execute on the great digital, media, analytics, content, and creative strategies that we know will transform their businesses,” said Sasha Savic, CEO of MediaCom USA.
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