Iranian tourism company, Eligasht, has appointed Sam Derakhshani as its brand ambassador. The artist will back the latest marketing efforts.

Tourism services provider, Eligasht, has named Sam Derakhshani its brand ambassador. With its business centred in Iran and the Middle East, the group has committed to growing its offering to an expanding audience over the past two years.

As a renowned personality in said market, Derakhshani will work with the brand to drive traffic to its online platform. Designed to assist customers with their holiday bookings and ticket purchases, the marque affords users access to thousands of hotels and airlines.

The news has been made public through an official video released on Instagram. In line with the partnership, a series of spots has been developed to further the appeal of Eligasht. The promotional activities are part of its latest advertising and marketing efforts.

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