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Absolut’s Latest Flavoured Vodka to Become Available Across Canada in May 2017
The distributor of Absolut in Canada, Corby Spirit and Wine, has announced that it will be introducing Absolut Lime in May.
Made with natural ingredients, this vodka is fresh and fruity with a distinct note of freshly pressed lime and can be used to take cocktails like the Lime Drop and the Lime Mule to the next level. Absolut Lime is the newest addition to Absolut’s flavoured vodka portfolio in four years. and will be available in Canadian stores starting in May 2017.
“Absolut Lime has been coveted by consumers ever since its debut earlier this year in the USA and we’re thrilled to now introduce this fantastic product to the Canadian market,” said Vanessa Clarke, Senior Brand Manager, Corby Spirit and Wine. “Our research indicates that consumers today are looking for more natural flavours, and Absolut Lime delivers using all natural ingredients and no added sugar. It’s the perfect choice for classic vodka drinks with a refreshing twist.”
“I’ve created many flavoured vodkas in my 30 years career, however, perfecting the complexity of lime has always been a challenge,” said Per Hermansson, Absolut’s Director of Sensory Design. “The blend we’ve crafted for Absolut Lime achieves everything we were looking for, offering a full bodied character that is both complex and refreshing, and like all Absolut flavours, made with natural ingredients with no added sugar.”
Launched in the US in 1979, Absolut Vodka completely redefined the premium vodka landscape, becoming synonymous with art, culture and nightlife. Every drop of Absolut Vodka is manufactured using ingredients from Åhus, a tiny village in southern Sweden.
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