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Auntie Anne’s is adding a zesty twist to an old classic by bringing together its signature lemonade and iced tea in a new concoction.
Auntie Anne’s has launched Lemonade Iced Tea, a fresh and permanent addition to its beverage menu. At the core of the new entry is the brand’s signature lemonade. Consumers can customise their respective servings either with sweetened or unsweetened tea.
“We’ve previously created innovative Lemonade Mixers and Frozen Lemonade Mixers. Now for the first time, we’re offering our take on the perfect summer drink—Lemonade Iced Tea,” said Carol Pasquariello, Vice President of Marketing for Auntie Anne’s.
The summer rollout is available at the pretzel giant’s locations across the United States.
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Olivia Pearce
Branding Editor. Passionate about all things branding, I like to find out the stories behind a brand. If I do have any spare time, I enjoy watching documentaries.
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