5WPR’s new speciality focus is a formalisation of the agency’s experience representing dozens of global leaders in the cryptocurrency and blockchain sectors
5WPR, one of the largest independently-owned PR firms in the US, has announced the creation of a speciality division focused on PR for the crypto industry. The new speciality focus is a formalisation of the agency’s experience representing dozens of global leaders in the cryptocurrency and blockchain sectors.
The agency has a history of working with established and emerging cryptocurrency platforms including blockchain and cryptocurrency driven marketplaces, trading platforms, crypto real estate companies, and more. Last year 5W Public Relations guided Nasdaq-listed business intelligence firm, MicroStrategy, through the announcement of its hugely consequential purchase of US$250M/£184M in Bitcoin.
“5WPR has traditionally been an early adapter of emerging industries, and as an agency has been working with cryptocurrency clients for over five years. In this time we’ve come to understand the nuances of the cryptocurrency community and have developed tried and true strategies to build up successful campaigns and brands,” said Ronn Torossian, Founder and CEO of 5WPR. “With the continued success of cryptocurrency platforms and Bitcoin’s recent rise to an all-time high, we’re thrilled to launch our dedicated crypto pr division.”
Services offered to the cryptocurrency public relations clients include media relations, targeted outreach to crypto industry publications, content creation, digital media campaigns, speaking opportunities and celebrity relations.