Marketing Archives | World Branding Forum

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LeasePlan launches major global marketing campaign, highlighting the company's commitment to offering What's next in mobility to its customers via an 'Any car, Anytime, Anywhere'...

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Industry Marketing

Lagardère Sports And Entertainment Launches Lagardère Plus

Anisha Kapoor

October 16, 2017October 16, 2017

Lagardère Plus will continue to explore strategic acquisitions in key global markets to deliver ever more impactful partnership marketing Lagardère Sports and Entertainment has launched...

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Featured Marketing News

British Airways To Allow Students to Experience Facilities

Anisha Kapoor

October 13, 2017February 5, 2018

British Airways is welcoming more than 1,000 students as part of Work Experience Month 2017 Students will get to experience the British Airways world class facilities...

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Branding Campaigns Marketing News

Absolut and Rita Ora Team Up to Announce Open Mic Project

Olivia Pearce

October 13, 2017October 13, 2017

Absolut Vodka Promotes More Acceptance through Co-Created Song Using Real Stories from Fans Timed to Debut Around the 60th Annual GRAMMY Awards Absolut Vodka celebrates...

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Campaigns Featured Marketing News

Panache Launches “Find Your Fit” Campaign

Anisha Kapoor

October 13, 2017October 13, 2017

Lingerie Brand, Panache, Reveals More Than Half of Women Have Never Had a Professional Bra Fitting Panache, the leader in lingerie for D+ cup sizes,...

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Campaigns Featured Marketing News

McCann Worldgroup to Hit the Streets in Over 100 Countries

Anisha Kapoor

October 11, 2017June 4, 2023

20,000 McCann Employees Will Ask Consumers How They Think, Feel and Shop in a 24/7 Online World In an unprecedented global research initiative, McCann Worldgroup...

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Campaigns Featured Marketing News

Chevrolet and DoSomething.org Partner For Road Safety Message

Anisha Kapoor

October 10, 2017

Latest Campaign from DoSomething.org Will Engage Young People Around the Importance of Seat Belt Usage, without Losing Their Interest A timeless hero who saves 14,000...

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Campaigns Featured Marketing News

Hamburg’s URBAN.SHORE Campaign Portrays Beauty of Waterside

Anisha Kapoor

October 10, 2017

URBAN.SHORE shows the similarities and contrasts of the city and the Elbe Lively city districts and many places of interest line themselves up along the...

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Branding Featured Marketing News

Inspired by Iceland Launches Video Highlighting Icelandic Language

Anisha Kapoor

October 9, 2017

Inspired by Iceland, known for its quirky campaigns and warm humour, has today launched a unique challenge via the 'Inspired By Iceland' website for tourists...

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Advertising Featured Marketing News

Unity Technologies Powers Jigsaw With VR Advertisement

Joshua Hughes

October 9, 2017

Unity first-of-its-kind virtual reality advertisement debuts ahead of film release Unity Technologies, a leading creation engine for gaming and interactive entertainment and global content leader...

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Campaigns Featured Marketing News

Campbell’s Collaborates with Lucasfilm and Disney

Anisha Kapoor

October 6, 2017October 6, 2017

The new labels of the Campbell's Limited-Edition Star Wars soups feature characters from Star Wars: The Last Jedi Campbell Soup Company has collaborated with Disney and...