Monopoly game intended to spotlight women who have challenged the status quo
Hasbro has introduced the first-ever game in the Monopoly franchise that celebrates women trailblazers with Ms. Monopoly. The game marks the first time in the franchise’s history where a new character will grace the cover—and whilst Mr. Monopoly is a real-estate mogul, Ms. Monopoly is an advocate whose mission is to invest in female entrepreneurs.
The game was created to inspire everyone, young and old as it spotlights women who have challenged the status quo.
To celebrate, in lieu of Monopoly winnings, Hasbro surprised young female inventors and entrepreneurs with the recognition they deserve—approximately US$20.5k/£16.6k in real money to fuel their inventive spirit and further their projects—which just so happens to be the same amount of Monopoly money featured in the game.
All of the young inventors come from very different backgrounds, but with a common goal to help others using their inventions. Each reacted in different ways.
Sophia Wang, a 16-year-old from Connecticut invented a device that can detect sinkholes before they occur, and after two years of work, her prototype is now 93 percent accurate. She is hoping to get it patented and in the hands of communities in Florida that are vulnerable to sinkholes;
Gitanjali Rao, a 13-year-old from Denver came up with an invention that helps detect lead in drinking water so that individuals can do the test themselves and get results sooner. Her goal is to create an inexpensive, easy to use, portable device so that people all around the world can use it;
and Ava Canney, a 16-year-old from Ireland, invented a spectrometer that measures the amount of dye in candy and soda. After studying the harmful effects of additives in our food, Ava set out to help people make educated decisions about the toxins they put into their bodies.
“Through the introduction of Ms. Monopoly and the money these young women have received to invest in their future projects, we want to recognise and celebrate the many contributions women have made to our society and continue to make on a daily basis,” said Jen Boswinkel, Senior Director, Global Brand Strategy and Marketing, Hasbro.
Hitting shelves in mid-September, Ms. Monopoly gives new meaning to the franchise, as properties are replaced by groundbreaking inventions and innovations made possible by women throughout history and instead of building houses, you build business headquarters.
From inventions like WiFi to chocolate chip cookies, solar heating and modern shapewear, Ms. Monopoly celebrates everything from scientific advancements to everyday accessories—all created by women.
Ms. Monopoly is also the first-ever game where women make more than men—a fun spin in the game that creates a world where women have an advantage often enjoyed by men. However, if men play their cards right, they can make more money too.