Featured Archives | World Branding Forum

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Over the next 10 years and longer, ASICS plans to expand its business in three domains, Product, Facility and Community, and Analysis and Diagnosis ASICS...

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Branding Featured News

Unilever commits to halving food waste and raising nutritional standards

Olivia Pearce

November 27, 2020

Targets announced are part of Unilever's new global ‘Future Foods’ initiative, to support a healthier, and more sustainable global food system Unilever has announced a...

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Advertising Campaigns Featured News

Kinder Joy celebrates family traditions in latest ad campaign

Eliza Jane

November 27, 2020

Kinder Joy's new television commercial, "Doorway to Memories", showcases how special moments create powerful family memories Kinder Joy, a global confectionery brand and uniquely surprising...

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Branding Featured News

Fendi strengthens its commitment towards environmental responsibilities

Olivia Pearce

November 27, 2020

Fendi is inaugurating a new Sustainability section on its website, detailing Maison’s commitments around three pillars: environment, supply chain and community Fendi is spotlighting its...

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Campaigns Featured Marketing News

PG Tips promotes ‘green’ tea bags in latest eco-savvy campaign

Eliza Jane

November 26, 2020

PG Tips latest campaign encourages its consumers to reduce household waste with its latest biodegradable tea bags Unilever-owned PG Tips has launched a campaign encouraging...

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Campaigns Featured News

LVMH commits alongside the French Ministry for Gender Equality

Olivia Pearce

November 26, 2020November 26, 2020

LVMH Group has responded to a call for action launched by the French Minister for Gender Equality, Diversity and Equal Opportunities Each year, 25 November...

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Advertising Campaigns Featured News

Dewar’s Whisky encourages its consumers to “Stay Curious”

Joshua Hughes

November 26, 2020

Dewar's whisky explores the exciting things that happen when the unexpected comes together through the power of sports in its multi-channel global campaign Dewar's Whisky,...

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Advertising Campaigns Featured News

Jameson Irish Whiskey launches an India-specific brand campaign

Joshua Hughes

November 25, 2020November 25, 2020

Lowe Lintas Delhi's campaign stems from Jameson's strong belief in the idea of a world where there are no strangers, only new friends you haven’t...

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Ralph Lauren announces a global partnership with The Australian Open

Olivia Pearce

November 25, 2020

Ralph Lauren is named the official outfitter of The Australian Open The Australian Open and Ralph Lauren Corporation has announced a new, global long-term partnership....

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Campaigns Featured News

MullenLowe New York and Mediahub call to end violence against women

Olivia Pearce

November 25, 2020

MullenLowe New York and Mediahub launches The UNseen Story, a call to end violence against women, which is on the rise behind the closed doors...

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Campaigns Featured News

Triscuit announces the launch of The Missing Ingredients Project

Olivia Pearce

November 24, 2020

Triscuit leverages Iconic “missing posters” to highlight the reality millions of Americans face: missing the nourishing food they need for balanced eating Triscuit, a brand...