Featured Archives | World Branding Forum

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Serena Williams, Anthony Davis, Peyton Manning, Brooks Koepka, Jimmy Butler, Alex Morgan and others help bring to life Michelob ULTRA's provocation: "Are you happy because...

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Advertising Campaigns Featured News

Mercari to release first-ever national Super Bowl ad campaign

Eliza Jane

January 26, 2021January 26, 2021

Mercari to run ad following its recent launch of "Goodbye, Hello" brand campaign Mercari, the online marketplace that connects millions of people across the US...

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Campaigns Featured News

Nescafé to use the power of coffee to improve more lives

Olivia Pearce

January 26, 2021January 26, 2021

By 2025, Nescafé expects to have 100% responsibly sourced coffee, tracing it back to an identified farmer group Nescafé is one of the world's most...

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Campaigns Featured News

Wall’s calls for happiness to become the true measure of social progress

Olivia Pearce

January 26, 2021

New manifesto from Wall's suggests happiness lies in social connections and communities whilst also calling for happiness to become a recognised marker of social progress...

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Campaigns Featured News

DoorDash launches a new multi-platform marketing campaign

Olivia Pearce

January 25, 2021

DoorDash's campaign spotlights expanded offerings beyond food and celebrates local communities DoorDash, the nation's on-demand local logistics platform, has announced the launch of a multi-platform...

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Advertising Campaigns Featured News

Tata Coffee Grand draws parallel between sound and emotion in latest ad

Joshua Hughes

January 25, 2021

Tata Coffee Grand's ad campaign aims to create a new language for coffee – Shik-Shik-Shik that evokes emotions and excitement amongst consumers Tata Coffee Grand...

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Campaigns Featured Marketing News

Hisense launches its latest campaign with Paris Saint-Germain

Thomas Ng

January 22, 2021

'Live Bold' celebrates Hisense's uncompromising quality and a focus on the details that are built into every one of the brand's innovative products Hisense, one...

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Campaigns Featured News

Unilever announces commitment to help build a more inclusive society

Anisha Kapoor

January 21, 2021

Unilever builds a more equitable and inclusive society across its value chain Unilever has announced a wide-ranging set of commitments and actions to help build...

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Advertising Campaigns Featured News

SodaStream announces partnership with bubly with latest ad campaign

Joshua Hughes

January 21, 2021

SodaStream's latest ad campaign features Michael Bublé Two beloved brands in the sparkling water category are joining forces to shake things up and give consumers...

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Campaigns Featured Marketing News

Stella Artois reunites Eli Manning and Victor Cruz in latest ad

Joshua Hughes

January 20, 2021June 13, 2023

Eli Manning and Victor Cruz will take to the field together once more to give fans the play-by-play of four winning recipes that pair perfectly...

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Campaigns Featured Marketing News

Knorr Vietnam launches its Lunar New Year 2021 Music Video

Olivia Pearce

January 20, 2021

Knorr aims to rekindle the magic of traditional home-cooked Vietnamese Tet delicacies nationwide as a way to lift the family spirit To celebrate Vietnamese Lunar...