Featured Archives | World Branding Forum

Read Time:59 Second

A pair of First Officers secured a Guinness World Records title for British Airways after cycling across seven countries in just 24 hours. Two British...

Read Time:1 Minute, 41 Second

Advertising Featured News Videos

Lincoln Photo Journeys with Annie Leibovitz

Joshua Hughes

October 11, 2016October 11, 2016

For the Lincoln Continental push, she researched a route and created a narrative inspired by childhood road trips she took with her father. The Lincoln...

Read Time:45 Second

Branding Featured News

Burger King Pampers Fans Royally with Bacon Burst

Olivia Pearce

October 11, 2016October 11, 2016

A celebration of bacon, the latest Burger King roll-out follows the Cheetos Chicken Fries debut which commenced earlier in September. Burger King has launched the...

Read Time:1 Minute, 14 Second

Ruder Finn Asia Expands PR Footprint with Engage

Anisha Kapoor

October 11, 2016October 11, 2016

Specialised in public affairs and government relations, Engage has a list of clients and services that complements the Ruder Finn portfolio. Ruder Finn Asia has...

Read Time:1 Minute, 43 Second

Featured Marketing News Videos

Chrysler Activates Child’s Play Around 2017 Pacifica

Deborah Joy Peter

October 10, 2016October 10, 2016

Three PacifiKids—Izzy, Miles, and Harper—greeted Chrysler minivan shoppers and assisted families with their exploration of the new variant. PacifiKids took over a dealership and ran...

Read Time:1 Minute, 28 Second

Branding Campaigns Featured News Videos

Buchanan’s Drinks to Latino Heritage with J Balvin

Olivia Pearce

October 10, 2016October 10, 2016

The new Buchanan’s push aims to empower a new generation of Latinos with the belief that their cultural pride is the key to greatness. Luxury...

Read Time:1 Minute, 26 Second

Advertising Featured News

Blundstone Rolls with #HowIRoam Campaign

Joshua Hughes

October 10, 2016October 10, 2016

The effort will be promoted via the Blundstone website, social media, direct mailers, and a Zappos promotion featuring its social influencers. Blundstone, the original Chelsea boot...

Read Time:1 Minute, 18 Second

Sony Pictures Picks James Corden for Emojimovie

Thomas Ng

October 10, 2016October 10, 2016

Sony Pictures has named James Corden and Ilana Glazer to its 2017 cast of the animated comedy, Emojimovie: Express Yourself. Sony Pictures Animation has partnered...

Read Time:1 Minute, 22 Second

Lucasfilm Unveils World Premiere of Betrayed Trailer

Deborah Joy Peter

October 7, 2016October 8, 2016

The Lucasfilm trailer reveals a first look at the prequel to the upcoming Star Wars: The Old Republic – Knights of the Eternal Throne. Lucasfilm...

Read Time:1 Minute, 4 Second

Featured Marketing News Videos

Unstopables Gets Too Feisty to Quit with Tituss Burgess

Anisha Kapoor

October 7, 2016October 8, 2016

Currently airing on Facebook and YouTube with plans for a television debut soon, the latest Unstopables push stars actor, Tituss Burgess. Unstopables, the Downy collection...

Read Time:1 Minute, 35 Second

Branding Campaigns Featured News Videos

Avon Drives Recruitment with This is Boss Life Push

Olivia Pearce

October 7, 2016October 8, 2016

The new ad campaign by Avon is designed to drive recruitment and will run on broadcast, radio, digital, and print media in the United States....

Read Time:58 Second

Advertising Featured News Videos

Manulife Vitality Celebrates What Canadians Live For

Joshua Hughes

October 7, 2016October 8, 2016

The new campaign backs Manulife Vitality, a life insurance product that rewards people for making healthy choices and being healthy. Manulife has released its largest national...