Featured Archives | World Branding Forum

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Curio has launched its first property in Puerto Rico. Originally built in 1958, the refurbished El San Juan Hotel boasts 388 rooms and more. El...

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Advertising Featured News Videos

Old Spice Freshens Up with Don’t Smell Yourself Short

Joshua Hughes

February 6, 2017February 6, 2017

The new campaign by Old Spice starring Axel Kiener and Von Miller spotlights the brand’s Hydro Body Wash and Steel Courage offerings. Old Spice has...

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Branding Campaigns Featured News Videos

Persil ProClean Scores Super Bowl Big with Bill Nye

Olivia Pearce

February 6, 2017February 6, 2017

Released during the third quarter of the big game, the latest spot by Persil features ‘The Professional’ and renowned scientist, Bill Nye. Persil ProClean, the...

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Featured Marketing News Videos

Head & Shoulders Picks Sofia Vergara for New Push

Deborah Joy Peter

February 6, 2017February 6, 2017

Head & Shoulders names Sofia Vergara spokesperson for its new 3 Action Formula shampoo which cleanses, protects, and moisturises. Head & Shoulders has named actress,...

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Featured Industry News Technology

Wunderman Welcomes Hires from Google and Facebook

Thomas Ng

February 6, 2017February 6, 2017

Wunderman has appointed two new Group Creative Directors at its office in New York to expand its creative offering in said market. Wunderman has named...

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Advertising Featured News Videos

Sprint Creates Car Spot to Address Verizon Bill Woes

Deborah Joy Peter

February 3, 2017February 3, 2017

Sprint has released a new spot titled Car for the Super Bowl broadcast. The advertisement was created by New York agency, Droga5. Sprint has unveiled...

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Toyota Celebrates Hispanic Loyalists with Book Tribute

Thomas Ng

February 3, 2017February 3, 2017

Toyota has launched The Book of Names, a limited-edition hardcover publication celebrating the loyalty and spirit of its Hispanic car owners. As a tribute to...

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Branding Featured Industry News

Landor and Designworks Merge Brands in Australia

Olivia Pearce

February 3, 2017February 3, 2017

Marketing communications services group, WPP AUNZ, has revealed the news of the merger between Landor and Designworks in Australia. Landor and Designworks in Australia have...

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Advertising Featured Industry News

The Gunn Report 2016 Reveals the Industry’s Best

Joshua Hughes

February 3, 2017February 3, 2017

The Gunn Report 2016 has been released, with BBDO named the winning network, adam&eveDDB London the Most Awarded Agency, and more. The Gunn Report, the...

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Branding Campaigns Featured News Videos

Delta Celebrates Early Risers with New 4 A.M. Spot

Olivia Pearce

February 2, 2017February 2, 2017

Delta Air Lines has created a new advertisement, which captures the grit of its customers and employees in pursuit of new opportunities. Delta has launched...

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Advertising Featured News Videos

Wix Stars Jason Statham in #DisruptiveWorld Campaign

Joshua Hughes

February 2, 2017February 2, 2017

Wix has kick-started its #DisruptiveWorld series starring Gal Gadot and Jason Statham, in conjunction with the brand’s Super Bowl campaign. Cloud-based web development brand, Wix,...

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Advertising Featured News Videos

Bud Light Revives Spuds MacKenzie for the Super Bowl

Deborah Joy Peter

February 2, 2017August 23, 2017

Bud Light has released a second spot from its Famous among Friends push, which stars its advertising icon, Spuds MacKenzie. Bud Light, the official beer of...