Featured Archives | World Branding Forum

October 19, 2017October 19, 2017

Nate Berkus-Designed LG STUDIO Built-In Double Wall Oven Recognised for Outstanding Product Design in the Genius Appliance Category LG STUDIO, a premium line of kitchen...

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Transformers Exhibit Launched by Hasbro and Cityneon in China

October 18, 2017October 19, 2017

Cityneon and Hasbro announced that the Transformers Autobot Alliance interactive exhibition will open its doors in December 2017 in Chong Qing's Shin Kong Place The...

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Featured Marketing News

Neiman Marcus Celebrates 110 Year Anniversary with Iconic Christmas Book

October 18, 2017June 13, 2023

The 91st edition of this renowned book continues the Neiman Marcus unmatched tradition of offering a selection of spectacular and unique holiday gifts sure to...

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Advertising Campaigns Featured Marketing News

Squatty Potty Releases New Video Campaign

Joshua Hughes

October 18, 2017October 19, 2017

Squatty Potty Adds New Characters to its Fantasy Universe in a New Harmon Brothers-Crafted Campaign Squatty Potty, the creators of Squatty Potty toilet stools and...

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Marc Jacobs Opens First Flagship Online Store in China on VIPLUX

October 17, 2017October 17, 2017

VIPLUX is committed to delivering a best-in-class genuine brand experience to shoppers seeking fashionable luxury goods with Marc Jacobs VIPLUX, the flagship luxury channel dedicated...

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Toyota Launches “Start Your Impossible” Global Initiative

October 17, 2017October 17, 2017

As a Mobility Company, Toyota is Committed to "Freedom of Mobility for All" Toyota Motor Corporation has launched "Start Your Impossible"—a global corporate initiative that...

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Advertising Campaigns Featured News

SodaStream Partners with Jillian Michaels in Infomercial

Joshua Hughes

October 17, 2017October 17, 2017

Global Sparkling Water Brand, SodaStream, Highlights Hydration Product Benefits with Infomercial Featuring Fitness and Nutrition Expert, Jillian Michaels SodaStream International, a global sparkling water brand,...

Read Time:1 Minute, 39 Second

eBay Launches Authenticate, Boosting Shopper Confidence

October 16, 2017October 16, 2017

eBay Authenticate Expansion Programme to Include Additional Brands and Categories Planned in 2018 Today, eBay launched eBay Authenticate, a white glove authentication service designed to...

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Campaigns Featured Marketing Public Relations

Hilton Employees Show Hospitality with Global Week of Service

October 16, 2017February 5, 2018

7 Days, 90 Countries, 4,000 Volunteer Projects Unites Hilton Team Members from Around the Globe Today, Hilton kicked off the sixth annual Global Week of...

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Branding Campaigns Featured Marketing News

LeasePlan Launches ‘What’s next’ Campaign with Richard Hammond

October 16, 2017October 16, 2017

LeasePlan launches major global marketing campaign, highlighting the company's commitment to offering What's next in mobility to its customers via an 'Any car, Anytime, Anywhere'...

Read Time:2 Minute, 31 Second

Featured Marketing News

British Airways To Allow Students to Experience Facilities